Shenzhen Clothing "Dress Up" International Spring Show Will Seize The Market Ahead Of Time.
In the past 4 Spring Festival Show held in May and the year of the year, the shopping malls of each year "coincide" earlier than 1 months. Last week, the famous brand clothing exhibition began in Shenzhen's major shopping centers.
Beginning in March 8th, the shopping center of jiaxingmao staged a spring show featuring "Butterfly" as the theme. Many famous fashion brands from the world jointly interpreted the women's spring clothes. Reporters learned that, including Jin Guanghua, Tianhong Department stores and other shopping malls, will also be staged in the spring show of the annual example, and the time is earlier than in the past. Similarly, the "the Mixc 2008 peak season" campaign has been launched last week. Besides the famous international brands such as Dior cosmetics and ErmenegildoZegna ties, the spring and summer fashion show of the MAX&Co. brand, the spring and summer fashion show of the Gucci brand 2008, the new spring and summer conference of MOISELLE2008 are all concentrated in this period.
"As a fashion industry, it is important to seize the market opportunities." Shenzhen garment industry association responsible person told reporters that in recent years, the spring dress exhibition time has been advancing more and more, especially the local garment enterprises in Shenzhen, has changed from the past wait-and-see to the present early plan. He said that in the past, the clothing enterprises in Shenzhen were mostly foreign trade types, mainly from foreign orders customers, so they did not care about the trend. But now the clothing enterprises in Shenzhen are beginning to focus on making brands, and now they start six months or even a year in advance. He believes that for the development of industry, the earlier the agents and franchisees in the future can be prepared.
This advance also means that the clothing industry in Shenzhen has taken a step up in brand building and industrial manufacturing. Clothing industry stakeholders told reporters that the international brand of spring clothing is released earlier, the sooner the bigger the card, Shenzhen in this regard ahead of time, also shows that the brand has been in line with international standards. On the other hand, to seize the market opportunities requires higher requirements in terms of industrial capabilities, supporting fabrics and accessories, indicating that Shenzhen's apparel industry chain has been gradually improving.
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