Underwear Exhibition Reveals Dark Horse - Zim Brand Highlights To Explode Sight
At the third Shenzhen international brand underwear exhibition, which was successfully concluded in April 13th, a pink arch booth was very eye catching. It looked closely at the word "Zim", and the brand creative design was amazing. This is the new brand of Hongkong underwear -- Zim!
SIUF China underwear fashion trends press conference, Zim brand amazing debut
Sexy, fashionable brand interpretation, audience audience confused.
ZIM brand concept: The consumption pattern of traditional underwear will have a new look. Just because of her appearance, it will trigger a revolution and lead us into a new era. She was born with her national mission and was born and grew up in China. She set up her own aspiration to be outstanding and determined to win international fame and win glory for our national brand. She hates stereotypes, likes to try and dare to reform. She challenged the market's traditionally conservative view of underwear products. She denied the so-called fashion in the existing market. She tried her best to interpret her new view of fashion and fashion her underwear into a fashion woman's comprehensive dress rather than a simple underwear product. She only likes high quality products and is very persistent and meticulous. However, the high quality products in the existing market seem to take into account only a small number of high consumer groups. Therefore, she wants to break the pattern of high quality and high price, and to popularize high quality. This is also her mission to challenge.
ZIM brand positioning:
She is not only young and has personality, but also has a natural beauty and unique talent, because she has fashion, taste, vitality and inherent sexuality at the same time, and can display these charming elements in a timely and proper way. Her almost impeccable perfection is like telling us her philosophy of beauty - sexy, fashion, only because of her inner charm.
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