Shoe Trade Discount - To Give You A Pair Of Eyesight!

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     歐維思（http://www.owss.cn

It belongs to Italy Yi Ke International Shoes Co., Ltd., which was born in

Experts talk about the ten points for attention in the shoe industry

Now, the discount of footwear industry is gradually attracting attention. This industry has been developing abroad for a long time, and it is also very standard.

As the world's shoe manufacturing base has been pferred to China, some small shops of "foreign trade shoe tail stores" have sprung up in some cities in the Pearl River Delta.

The real prospect of this industry lies in the chain management model on the premise of large-scale procurement and large-scale sales.

At present, a large scale professional discount shoe chain operation institution has been developed in China, and has been developing rapidly in the form of franchising.

However, investors must calm down before joining the alliance to avoid joining the shell company, resulting in investment failure.

Referring to the experience of foreign franchisees, we should inspect the company headquarters from ten aspects and decide whether to invest or not.

First, see whether there are advantages in producing areas.

When the "world factory" in Europe and the United States, the supply of discount shoes in Italy, France, Spain and other countries; when the "world factory" was pferred to Asia four small dragons in six and 70s, the sources of discount shoes were in Korea, Taiwan, Hongkong and Singapore; when China joined the WTO, the Pearl River Delta, with Guangzhou as the center, became the "world factory". At this time, the resources of discount shoes were in the "Pearl River Delta".

To make discount shoes, the source of goods is the lifeblood, and procurement is the core. If a company's headquarters does not have the advantage of producing areas, it is impossible to have sufficient supply of goods.

In foreign countries, a discount shoe operator's warehouse has at least 100 thousand pairs of shoes in stock to meet the demand of one hundred or two hundred franchisees.

Therefore, before joining the investor, they must go to the warehouse of the operation company to check in person and count how many spot stocks he has.

It's also necessary to flip over in the warehouse to see the brand and material of the goods; sit down and see how many shoes he can collect every day and how many shoes he can send out.

There must be a small number of visits. Some investors do not want to go far or do not have the time to go to the warehouse.

It's really not possible. We must ask our local friends to check the warehouse for us.

1. the price of discount shoes is very advantageous, but not as big as some operators say. A pair of shoes has its own value. It can't be as cheap as garbage.

Generally speaking, when the factory processes the invoice, it will be processed to the discount shoe operator in batches at half the cost.

If the operation company says that the price is too cheap, it will not be credible, knowing that there will be no free lunch.

2. when investors go to the discount shoes operation headquarters, pay attention to whether each pair of shoes is marked price, whether it is genuine leather.

It also depends on the price of his flat, the price of the warehouse and the price of the Internet. The three are not unified, whether it is pparent, and if the price of the headquarters is only cheap, but it is not clearly marked out, or the price marked is not the same as the price on the Internet, it is not normal. Investors should be careful.

3. when inspecting, we must look at the online price of the operation company, whether the leather, the quantity of goods, and whether the price is marked.

If he does not let you see the price of the Internet, even the shoes in the board room are not clearly marked, then no matter why he explains it for any reason, it is not a reason, it is doubtful!

The discount of shoe industry involves a very wide range of operations. It is very demanding in terms of procurement, logistics, distribution, after-sale and business guidance. It is even more complicated than the operation of a specific brand. So when investors choose their headquarters, they must see whether the company is a professional discount. If the operation headquarters project is relatively complicated, the project is also done, and the project is also done, it will be very difficult to ensure professionalism. Most of them are just a short-term behavior of following the trend of speculation, instead of sinking down to do business. Investors must be highly vigilant.

Nowadays, the business competition is very intense. It is great to do a deep job in the industry. For example, the red dragonfly and AOKANG can achieve tens of billions of scale a year. But over the past decade, they have been concentrating on making shoes and not making clothes or anything.

Shoe discounts look very simple