The Tradition Of Wool Knitted Garments Has Changed To Fashion.
With the changing times, people pay more attention to personalization, fashion and high quality in clothing, which virtually promotes the design of wool knitted garments into fashion.
In recent years, wool knitted apparel has been playing an increasingly important role in the fashionable stage. Knitted fabric has been playing an increasingly important role in fashion apparel with its unique fabric style.
Woolen knitted garments are of soft texture, good moisture absorption and permeability, excellent elasticity and extensibility. They can meet the needs of bending and stretching of various parts of the human body.
The wearer will feel very comfortable, close fitting, unfettered, and can fully reflect the human body curve.
All this means that there is a huge design space in wool knitting fashion, and good clothing performance makes it always the inspiration material for designers.
So what is the fashion of Mao knitted fashion on the stage of fashion today?
Brand competition design wins
Looking at the wool and cashmere area of the major shopping malls, the famous brand and strong lineup.
Cashmere has Erdos, Saussurea, Begall, parrot and other brands; wool is also Ordos Austrian group, Chu Lao Da, shallow autumn and other brands as the leader.
In terms of product style, brand differentiation is the selling point of each brand, which reflects their distinctive brand characteristics.
Men's clothing is heavy brand and women's clothing is heavy. Therefore, women's sweaters can detect the fashion of wool knitting.
Baikal is a black horse in the cashmere industry. Its products are appealing for youth and fashion, relying on in-depth investigation of the market, strengthening the development of styles, and constantly introducing new products of the market according to consumers' demand for cashmere fashion and personalization.
In the brand management strategy, Baikal attaches great importance to product design. Through the investigation of cashmere clothing market abroad in recent years, it has taken the lead in developing high-grade, ultra-thin and high count cashmere silk blended fashion in the domestic market, changing the traditional concept that the general consumers think that cashmere products can wear in winter, enriching the cashmere fashion market, greatly meeting the needs of the increasing high-end consumer groups, and having cashmere products is a major feature of Baikal cashmere fashion.
In addition, there are parrot in women's clothing. Its style is stylish, elegant and elegant. It integrates the restrained style into the classic and original style product design. It makes people realize the luxury of simplicity and pursue quality work and refinement in quality.
Through just a few years' efforts, Paro cashmere has established a good sales network in more than 30 cities across the country, and has become a well-known brand in the industry.
In the wool category, Ordos Austria group, as the wool brand of the domestic brand of cashmere brand "Ordos", has achieved good results after 6 years of development. It has been ranked first in the market share of similar products for two consecutive years.
Products adhering to the fashion, elegance, leisure, natural brand style, vigorously implement product innovation and research and development, actively adopt new materials and new technology and new fashion elements, launched the spring and summer T-shirt series, to ensure that the Ordos Austrian group brand product production and operation continuity, really in the off-season is not light.
Showing unique properties of raw materials
Although cashmere and woolen garments are similar to woolen knitted garments, their appearance is almost the same, but their texture is essentially different. This makes the difference between them very different: cashmere has lighter and more elegant feeling than wool, and has a better draping feeling. It feels soft, comfortable and can be dressed closely, so there is a difference in design between cashmere and wool.
Cashmere is known as "soft gold". It is one of the most valuable raw materials for clothing. This determines that its design should be concise, atmospheric and elegant, and it can embody the texture of velvet.
While wool is more important than warmth, the pursuit of texture is to highlight the texture and sag.
Excellent designers should be able to show the performance of each material thoroughly, making wool knitted garments more beautiful and fashionable, consistent with the trend of the times, allowing consumers to accept and love.
How to make cashmere and wool different characteristics through the fine needle method, and to meet the needs of the times, for designers have higher requirements.
First of all, designers need to have market acumen and understand the needs of the market. This acuity needs long-term experience accumulation. Secondly, we should have a correct attitude and long-term adherence to beliefs, because design is just a concept and illusory at the beginning, and the products that are facing the market are actually in reality. How to pform from "virtual" to "real" needs the corresponding process. The market research work during the period is very hard. The last key is that the designer should pursue his own ideas and original things, so that he can give the brand soul, and good brands can only survive with different people.
Innovation of raw materials and accessories
The trend of sweater fashion represents the pformation of underwear thermal function to decoration function, and the decoration function pays more attention to "collocation". Therefore, the design of knitted garments is no longer confined to single fabrics and materials.
Its innovation should not be confined to the aspects of style, color and design, but should include breakthroughs in technology, materials, technology and technology content, which will directly affect the real popularity.
Designers have not only focused on the fashion trends of woolen knitted apparel, but started from the popular trend of yarn, paying close attention to the trend of "big clothes" under the concept of "big clothing", combining the knitted fabrics with woven fabrics and silk accessories, so that the publication of the fashion trend is in a "big field of vision".
For the design of a sweater, the knitted fabric and the woven fabric can communicate with each other.
Through different stitching of fabrics, stitching of different stitches and stitching of different textures, the sense of hierarchy of clothing can be increased.
Knitted and woven fabrics can be organically spliced and segmented by contrasting and colorful fabrics. Floss fabrics are filled with flash fabrics, smooth fabrics with rough materials, thick and light fabrics coexist, thus breaking the traditional design concept of wool knitted fabrics. The design of wool woven imitation woven fabrics has become the mainstream of fashion.
At the same time, the design idea that is worth drawing on is to integrate different fabrics according to their respective strengths and weaknesses. Script src=>
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