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Humen'S Garment Industry Is Facing An Opportunity To Upgrade.

2008/11/24 11:41:00 31

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The clothing show "gilded gold in the flourishing age" -- the fashion trend of 2009 rich people shows Humen's clothing culture.

The thirteenth China (Humen) International Fashion Fair opened in November 21st. Due to the impact of the US financial tsunami, there are only 278 exhibitors in this fair.

On the other hand, the Korean Fiber Research Institute and the Russian textile trade association first organized a group to visit and exhibit sales, which provided vitality for the Humen clothing industry in the cold current.

　　金融海嘯對企業影響不大

Days after the opening of the Humen trade fair, Humen has become the focus of attention of many domestic media.

Moreover, the main venue of the six floor of the Yellow River fashion city in Humen attracts tens of thousands of businessmen and citizens from home and abroad to visit and purchase.

Because of this, in recent days, our reporter has been "bubble" in Humen, looking for the focus of readers' attention.

In the meantime, the reporter visited some clothing brand enterprises who came to attend the exhibition.

Chen Jingtai, chief analyst of Xingcheng International (Hongkong) Industrial Group Co., told reporters that a group of women's clothing brands just happened before the pformation this year. Before that, the company also had been exported, and the export market of its products was mainly European and American.

"Fortunately, the impact of the financial tsunami on the company is not very great," he said.

Chen Jingtai felt lucky for the company.

　　韓國俄羅斯企業進入虎門

Although the total number of exhibitors has been reduced, the fashion trade fair has made remarkable breakthroughs in attracting foreign investors and traders. Exhibitors and purchasers from South Korea, Russia and Japan have increased substantially compared with previous years.

The biggest bright spot is that during the current trade fair, South Korea sent a strong exhibitor to Humen to participate in the exhibition.

The exhibition includes the Korea Textile Development Research Institute and 13 famous textile accessories enterprises in South Korea.

They brought nearly 100 hundred South Korea's most advanced and most advanced surface accessories, hoping to attract more Humen clothing enterprises to go to the country for procurement.

According to Li Chunzhi, President of the Textile Development Research Institute of Korea, this is the first time that South Korea has come to Humen for the first time.

The reason for sending such a strong exhibition group is that they are optimistic about the clothing market in Humen.

"Korea has great advantages in textile fiber, printing and dyeing industry, and China Humen has obvious advantages in processing. Through the cooperation between the two countries, the competitiveness of the two textile enterprises in the international market can be increased."

Li Chunzhi also told reporters that there are more and more links between China and South Korea in the textile and garment industry. Before they came to China's Humen to participate in the exhibition, many Korean enterprises came directly to Humen, China, and exchanged and cooperated with garment production enterprises.

In addition, the present service rendezvous, Russia has also sent a purchase group of 10 enterprises.

Russia's Moss special group also set up an office in Guangdong textile import and export (Humen) special hall of Humen international cloth center.

We will issue the most advanced fabrics and accessories in Russia at this time.

At the same time, a large number of garments from Humen, China are sold regularly to Russia.

They are also looking at the processing advantages of Humen garment enterprises, and hope that the textile and garment enterprises in both countries can enhance communication and communication with each other so as to achieve a win-win goal.

　　政府積極扶持中小企業

According to Wu Zhanhui, Secretary of Humen Town Town Committee, the financial tsunami has a certain impact on all walks of life, but the impact on Humen clothing is smaller.

Wu Zhanhui said that in 2007, the total sales volume of clothing in Humen reached about 15000000000 yuan, while exports accounted for less than 30%, and the market of clothing sales in Humen was mainly Southeast Asia, and the proportion of the market in Europe and the United States was very small, so the export impact was not so direct.

In order to deal with the financial tsunami, Humen town government has taken a lot of measures.

First of all, after the outbreak of the financial tsunami in Humen Town, the Humen town government has held several thematic working meetings to help enterprises cope with the crisis.

Humen has also increased its support for small and medium-sized enterprises, and has sought more funds for SMEs in Humen through the links between the government and financial institutions.