Is The Clothing Store As Simple As Imagined?

Is online shopping really easy to make money?

A weekly journalist found that it was easier to open a shop than to open a shop.

With the winter coming, the people have clumped up their money bags, and the traditional consumption market felt the cold wave ahead of time.

However, the online shopping market with more price advantage has benefited from it and is in a fierce trend.

The myth of "making money online" spread everywhere, and urban white-collar workers, college students, physical store merchants and even traditional department stores have tried out online shops.

"Open shop at zero cost, sit at home, pass a few photos, you will be able to wait for business to come."

Most people's impression is that online shop is so simple.

How deep is the shop's water? You know it when you open it.

People who open shop as a pastime will soon find that it is impossible to make profits in such a way of leisure.

In fact, the cost of time, energy and money needed to open an online shop is no less than that of traditional physical stores.

The experience of diamond sellers is that if you want to stand out in the "mass" shops, you have to invest heavily in laying an ingenious commercial "red carpet" so that all the customers in the store can rush to your cashier.

There is such a red carpet for IKEA, a super store of household products. If you want to buy a product that is already good, you will find that there is no way to go straight to the display location of the product, because the winding red carpet aisle must go through the prescribed journey.

European consumers have a humorous analogy that IKEA watches the model along a rug carpet laid on the ground, like a herd of livestock, and is finally rushed to the checkout counter.

On the surface, businesses are guiding the way for you. In fact, they are guiding commodities for you.

The same is true of online shops. Any person who can dig gold into it is no expert at laying this commercial walkway.

So in this sense, e-commerce is first eyeball economy.

Only when the buyer's eyeballs are attracted, can your product be sold.

Cao Weili, a senior seller on Taobao, understands this online store.

In her silverware shop, you will see beautiful shop decoration, exquisite product pictures, detailed description of goods, and customer service with division of labor and considerate service.

All of these are actually part of the commercial walkway. With it, customers will be moved, so they willingly go to your cashier and pay.

In the cost of online shops, it is the big head.

"The original page is so important to the shop."

This single business inspired Fu Xiao. All online stores have the need to beautify the web page. But most shop owners do not learn how to design them.

There must be business opportunities.

Fu Xiao's online store has changed rapidly.

After his digital products were put off the shelves, the "decoration" materials were put on the shelves.

A week later, the first business came, and business continued.

For online shops, "Facade" may be the most important part of the commercial "red carpet".

Without a good name, without an effective, refreshing and eye catching page, a good product and a good price may be drowned.

It is the demand of the shopkeeper and shopkeeper that gives Fu Xiaomen the opportunity to expand his career.

People familiar with the matter say that on the Internet, you can easily find thousands of "decoration teams" for online stores.

If it is customized according to the different needs of shopkeepers, the fees will range from several hundred yuan to several thousand yuan.

If you buy a set of finished templates, it will cost about 100 yuan.

The whole set of services, including templates and subsequent images and information updates, will cost more.

　　專業級別的圖片

Shop models earn more than 100 yuan an hour.

Apart from decorating stores, professional photographers are also a necessary part of the commercial "red carpet".

E-commerce executives gathered and sold many similar products.

In the vast sea, how can buyers first arrive at your home's treasure?

"Personalized, beautiful and beautiful pictures will be more attractive.

Sometimes, it is even more advantageous than cheaper products. "

Chen Haitao, the five crown seller specializing in the sale of Korean costumes online, said so.