What Is The Sign Of "Sewing Machine Power"?

In recent years, many industries and enterprises have held annual meetings or symposiums, which not only summarizes the achievements and shortcomings of the past year, but also actively prepares and actively mobilize the work for the new year's work.

In February 15th, the Forum on the export of key enterprises in sewing machinery industry was held by the China Sewing Machinery Association.

The symposium was held in Taizhou, Zhejiang, China's "sewing equipment manufacturing capital", and 20 representatives from nine companies, including leap, standard, Shang Gong, ZOJE, gemstone, new Jack, Tongyu, Hui three factory, founder motor, and so on, attended the meeting.

It is worth mentioning that this symposium is the first important meeting of the Chinese sewing machinery industry after the Spring Festival. Several key enterprises whose export volume exceeds US $10 million is present. This highlights the importance and desire of the industry to overseas markets at this stage.

Actually, this is not difficult to understand.

Because of the increase in raw material prices, the increase in labor costs and the downturn in the domestic textile and garment industry in 2007, sewing machinery manufacturers' competition in the domestic market has become increasingly fierce. Some irrational competition behaviors have occurred frequently, making the development of China's sewing machine industry slow down.

Some people even think that 2007 may become an inflection point of the industry. The domestic sewing machine market will enter a period of adjustment after rapid development in recent years.

Faced with such a situation, the importance of overseas enterprises has been increasing.

At the beginning of January this year, the Sino Japanese sewing Association organized more than 80 Chinese sewing machine manufacturers to form a large Chinese quality exhibition group to India. It is out of concern for overseas markets, especially for South Asia and Southeast Asia.

According to customs statistics, in 2007 1~11, foreign trade sewing machinery exports earned 1 billion 370 million US dollars, an increase of 9.88% over the same period last year.

The exact data confirm the emergence of overseas business opportunities, and also reflect the overseas market's impetus to the development of China's sewing machine industry.

However, we should not be blindly optimistic about developing overseas markets. There are still some real problems in the face of Chinese sewing machine enterprises, such as the appreciation of the renminbi, the reduction of the export tax rebate rate, and the trade barriers made by some countries.

In addition, changing the image of Chinese sewing machinery in the middle and low profile of overseas users is also an important and urgent task.

I recall that at a previous Symposium of a professional exhibition on sewing equipment, I heard a representative of a exhibitor company put forward such a statement: "if there is no international advanced product display such as brothers or heavy machinery at a sewing equipment exhibition, it will be like a car exhibitor without German BMW and Mercedes Benz's participation. The attraction of the exhibition will be greatly reduced."

This analogy is not exaggerated. In the sewing machinery industry, products from Japan, Germany and other countries are still representatives of advanced products.

On the other hand, although China's sewing machine products have reached 70% of the world's total output, there are still medium and low-grade products in the overseas market. It is an indisputable fact that high-end products are still difficult to enter the international market.

Therefore, when the "Chinese sewing machine output accounts for 70% of the world's total output" has been mentioned again, we should soberly realize that the amount of quantity is actually not the ultimate pursuit of Chinese sewing machine industry, and constantly pferring high technology content and technology to overseas markets. Standing at the front end of industrial research and development should be the ultimate goal of China Sewing machine and the symbol of pforming from a sewing machine power to a powerful country.