Huidong Shoe Culture Festival Moved To Guangzhou This Year.

Yesterday, China Huidong fourth shoe culture festival and China Women's shoes production base fashion women's shoes ordering meeting press conference was held in Huidong, the 5 day order meeting will be opened in Guangzhou in November 2nd.

It is reported that Huidong has invested 5 million yuan in special funds to support the development of shoe enterprises. Experts call on Huidong shoe enterprises to be brave in dealing with international anti-dumping.

It is understood that from 2002 to 2006, Huidong county has held the three shoe culture festival, cultivating the regional brand of "Chinese women's shoes production base", improving the shoe culture festival of Huidong and the ordering rate of fashionable women's shoes in the production base of Chinese women's shoes.

China Huidong fourth shoe culture festival and the Chinese women's shoes production base will be held in Guangzhou Pazhou and the 104 Canton Fair in the same period in from November 2nd to 6th.

Li Canhong, deputy county magistrate of Huidong County, said that the main purpose of this shoe culture to move to Guangzhou is to use the international fair platform of the Canton Fair to publicize the regional brand of "Chinese women's shoes production base" in Huidong, and display the elegant demeanour of Huidong footwear enterprises to domestic and foreign merchants.

It is reported that this shoe culture festival is jointly organized by the Chinese leather shoes Association and the Huidong County People's government to promote the regional brand of the "Chinese women's shoes production base", promote the international competitiveness of Huidong footwear industry, and help enterprises expand the sales market. By setting up the "women's shoes production base in Huidong" fashion women's shoe ordering hall in Guangzhou poly World Trade Center, 300 booths will be launched, and three exhibition activities, cultural activities and morning talks will be held at the same time.

During the exhibition, there will be a series of fashion women's shoes exhibitions, large-scale model performances, shoes culture photo exhibitions, organized tours to Huidong and other activities. We will also invite leaders, experts, scholars, media reporters and domestic and foreign businessmen from China Light Industry Federation, national, provincial and municipal leaders.

It is understood that after 20 years of development, the footwear industry in Huidong has initially formed a development pattern of shoe industry, which supplies raw materials, mold processing, decoration packaging and product sales.

In 2006, Huidong was awarded the title of "Guangdong women's shoes city", "Guangdong shoe material life base" and "China Women's shoes production base".

At present, the footwear industry in Huidong is developing in a steady and steady direction. In 2007, the county produced 660 million pairs of shoes and the output value was 11 billion 200 million yuan, accounting for 42%. of the total industrial output value of the whole county.

Industry focus

Policy: 5 million special funds to foster shoe enterprises

At present, the economic situation is relatively low, and the shoe industry is developing sluggish. Huidong county magistrate Hu Jianbin also said that due to the global economic recession, international trade barriers, RMB appreciation and other domestic and international factors, the production and operation of shoes industry in Huidong County inevitably faced some difficulties and challenges.

It has been revealed that at present, Huidong has issued the "Implementation Opinions on key support for the development of 100 shoe-making enterprises", encouraging enterprises to create brands, and rewarding enterprises with famous brands from the state, provincial and municipal levels to different degrees; investing 5 million special funds each year to support technological pformation and technological innovation of key shoe-making enterprises; at the same time, the county finances special funds to set up credit guarantee institutions to solve the problem of loans for key shoemaking enterprises.

Idea: be brave in responding to international anti-dumping

At present, the international situation of Guangdong shoe industry is rather grim. Anti-dumping is one of them. How should Huidong enterprises face it?

Su Chaoying, executive vice chairman and Secretary General of the China Leather Association, said that according to the current international practice, Huidong shoe enterprises should be willing to respond to international anti-dumping under the organization of relevant departments. If foreign anti-dumping investigations are established, Chinese enterprises will face greater pressure on exports. If domestic enterprises succeed in responding, they will win lower tax rates for the next few years and create more export profits.