Salesman Cheats: "Six Strokes" To Teach You To Solve Customers.

Now many salespeople are very blind when they visit their customers. They don't know what to say when they see each other, but how to say it, they simply introduce themselves, then they try their best to sell products to customers. After customers refuse, they go gray and frustrated.

Today, tomorrow is still the same, day after day, not much achievement, then thinking about changing, and in other industries, it is also not satisfactory.

Finally, I wonder why the current social customers are so hard to develop.

Is customer relationship so hard to maintain?

In fact, it is not that there is no market, nor is there no customer. The key is to be a salesperson. Are you a qualified salesperson?

Have you noticed many things?

There are many aspects that you have achieved.

If you can think more and be good at copying others' successful methods, be good at action and be good at summarizing, it will be easy to get customers.

Speaking of my many years of sales experience and the experience of consulting so many enterprises at present, I think we can adopt six measures to get customers.

Talking about customers, first of all, your customers contact with customers, we can not change the appearance of people, but we can change their own quality and professional level, this is very important.

To give people the first impression need not mention, pay attention to appearance, also need not say, this is the most basic sales.

What I want to say here is to rely on your professional level to win customers and let customers believe you.

Speaking of professional standards, I think the following points should be noted:

1. Research before visiting.

Before visiting customers, we should fully investigate and understand the customers' situation and industry situation.

Such as customer strength, customer sales, customer relationship, customer personality and so on as much as possible to understand.

2. Prepare before visiting customers.

All things stand before they are expected.

If you want to successfully visit and develop successfully, you must prepare well.

(1) data preparation: including enterprise profiles, product manuals, samples, price policy tables, etc.

(2) grooming: in order to better develop customers, business personnel must face up to customers in good professional image.

It includes: professionalism and professionalism, such as suits and so on. Dress should not be too casual; face professionalism should be full of confidence and smile.

(3) psychological preparation: as a salesman of a manufacturer, it is necessary to have a good mental state with repeated failures and no discouragement, and at any time accept all kinds of difficulties and challenges arising from the development process.

Therefore, we also require salesmen to constantly adjust and temper themselves and maintain a high spirited and enterprising mentality.

3, when negotiating with customers, it is also necessary to highlight their professional standards.

Including the introduction of their own company, the introduction of the company's products, the characteristics of the company's products, the characteristics of competitors, the industry's analysis, the price policy, promotional activities, brand publicity, supply methods, checkout methods, etc., should be skilled enough to say that you can't swallow up and vomit so that customers feel you are unprofessional.

Of course, we should be flexible in dealing with the conditions mentioned by the clients. We must not answer the questions on the spot, and solve the problems left over at the next visit.

Professional level is based on its own learning and accumulation, that is to say, do not fight a war of no preparation. Before you visit, you must understand and learn about the products, companies and industries related data, and be proficient in using them so that your customers feel that you are very professional. Then the customers will have a sense of trust in you and have a sense of trust in your company.

Having a professional level is just winning the trust of your customers. It is only the first step in marketing. Then the customer trusts your product, but he will not necessarily cooperate with you, because he is concerned about the interests.

So when we sell our products to our customers, we can't show our products to customers. We can't just say that products or services are so good that they can't move customers. What he cares about is what your products or services can bring to him.

What advantages do they have than others?

At this time, our salesmen will "do what they want to do", and try to sell their "interests" to customers, repeatedly explaining that the maximum profit that the product can bring to customers is to provide customers with an opportunity for money and development and win win, so as to arouse the interest of customers and enable negotiations to proceed smoothly.

In addition, case persuasion is used to impress customers, such as introducing a certain dealer to sell the product, bring better profits, and so on, so as to pave the way for signing the bill.

For example, when I am selling cosmetics, I usually see the boss's face. My first sentence will say, "Hello, boss, I am very glad to be able to visit you today. I am here to recommend a financial way to you. I wonder if you are interested in hearing it."

Then the boss will not refuse you directly, he will at least be interested to hear your introduction.

This is a simple application of the law of interest promotion.

We must be psychologically prepared to talk about clients' difficult tasks.

Even if people fall down, our belief and spirit can not be broken down, so this is also important when we talk about customers.

We should always maintain a positive and optimistic attitude, do not bring home emotions to the next home, full of passion and vitality, to show their broad mind and firm attitude and will in front of customers, customers can refuse your products, but he can not refuse your friend, must have this kind of thinking.

When I was doing business in cosmetics companies, I often encountered difficulties and met clients' ignoring or even bad words, but every time I would treat them with a calm attitude, no matter what kind of attitude the customer was taking, never bring the mood of the family to the customers, because we were taking the opportunity to bring money to the customers. He did not accept that it was his loss. Therefore, we should change our mindset. Instead of begging for customers, we should negotiate with customers on an equal basis and pursue a win-win situation. Therefore, it is normal for customers not to accept it. This shows that his strategic vision is not enough, not because of my reasons. If there is such an idea, there is nothing to be upset about.

We have to show our personal charm, show our spiritual outlook, use positive attitude to infect customers, let him feel that you are always full of vitality, so that you are confident that you are confident in the company, so your product will not be bad.

People are flesh and blood emotional animals, customers are the same, some customers may be very cold on the surface, you two times, three times to visit him, he does not cooperate, but perhaps you insist on it will be successful, customers may not only compare your products, but also examine your character, so we must learn to use emotion to move customers.

We can send messages to our customers, telephone, holiday gifts, birthday gifts and so on, so that the boss will become your friend first and then talk about cooperation.

Some customers can cooperate without a visit, some need to continue to visit and follow up.

I remember that there were two clients in Huoqiu and Shucheng in Lu'an. It took me more than a month to cooperate.

Through the first visit, I feel interested and the clients are very smart. They are all comparing, do not give clear meaning to say whether to do or not, I think they must go in.

So they often call and visit, not directly talking about cooperation, but to care for customers, care for customers' business, life and so on, and let him feel that you are a friend you can make, so the first step is successful.

So the next step is to attack by text messages, often sending out messages and greeting messages of blessing. In order to let the customers have you in your mind every day, then you are very close to success. Finally, after the greeting and blessing of phone calls and SMS, the list was taken down a month later. The boss of Huoqiu said that it was because I thought I was good that I was willing to make our product.

In fact, doing business is like falling in love. We must insist that if we pursue the spirit and persistence of a girl, it is very likely that we will succeed in doing business. Unfortunately, many salesmen are reluctant to insist on having new customers and forget old customers. In fact, this is not to notice that the customers who are interested in actually are not only comparing products, but also comparing your personalities and your company's reputation. So we must take the initiative and be good at moving customers with emotion and sincerity.

We should not only touch customers, but also be good at action, be good at thinking for customers, not only want customers to buy goods, but also try to help customers sell.

There are more practical ways to help customers achieve sales, which means helping customers can help you organize their inventory. It can help him display the display again, help him put up posters, help him plan a sales promotion, and so on. Do not recognize that doing these little things is not related to letting your boss do your product. Otherwise, it is very likely that one of your actions will touch him and convince him that he will make your product.

In the view of many salesmen, it is the ultimate goal to get the money from the customers in the business. In fact, this is the most primitive and primary sales.

To do business, we must consider from a customer's perspective, serve customers, help customers sell products, guide customers to sell products, instead of just thinking about money back.

In the process of doing business, many customers have infected them through my sincerity, instead of relying on them to persuade them. Compared with the customers mentioned in Huoqiu and Shucheng mentioned above, they are passed on to them by sincerity, so that they feel that I am not selling products, but are making friends. The attitude is sincere, so the probability of such pactions is very great.

When visiting a cosmetics store in Suzhou, the boss was busy at the time and was doing business. I did not disturb him, but waited for him. At the same time, another salesman came to deliver the goods. Because the boss could not get away, the salesman unloaded the goods at the door, so I helped to move the goods into the shop.

I think this is just a trivial matter. I never expected my boss to see it. So when my boss was busy, when I went to talk, the boss readily agreed to do our product.

Afterwards, the boss told me that because I felt polite and helpful.