German Outdoor Products Are Expected To Reach 3 Billion 700 Million Euros.

　　 A study commissioned by the German hiking association found that nearly 40 million of the hikers in Germany spend about 3 billion 700 million euros a year on equipment consumption. The findings are based on 7500 surveys.

The report, entitled "hiking: a bright future market", provides reliable data and facts for the current German hiking market situation. It points out that about 39 million 800 thousand Germans or 56% of respondents think they are "active hikers".

"This means that hiking is the most popular form of outdoor sports for Germans," said Dr. Hans-Ulrich Rauchfuss, chairman of the German hiking Association. Besides, mountain activities are also a popular outdoor activity in Germany, which can be seen from the large number of members of the Mountaineering Association.

"Over the past few decades, our membership has been growing steadily. In 2009, 37 thousand new members were added, with a growth rate of 4.57%, the most growing year in our history. Thomas Bucher, spokesman for the German Mountaineering Association.

Although there is no clear boundary between hiking, hiking and mountaineering, it is very clear that "outdoor activities have become the mainstream of today's society." Munich Convention and exhibition company CEO Klaus Wellmann said.

"Hikers are always the biggest target customers of Deuter." The Brand Company CEO Bernd Kullmann said.

According to the research, the most popular equipment in the hiking equipment is the assault clothing (92%), followed by knapsack (80%), hiking shoes (72%), sleeping bags (62%) and hiking maps (58%). But no matter what products the hikers buy, the key criteria they choose are quality and functionality.

The report estimates that German hikers spend 92 euros per year on equipment and therefore deduces that the German hiking market is about 3 billion 700 million euros, but this data does not include other people spending on outdoor equipment.

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