Us 7-ELEVEN Convenience Store Sues Rights
7-ELEVEN convenience store sues for rights
The famous international convenience store 7-11 (7-ELEVEN) recently filed a lawsuit in HUAFA for safeguarding rights. The US 7-ELEVEN company filed a lawsuit against the first intermediate people's Court of Beijing. It was said that the Trademark No. 1545388th "SEVEN-ELEVEN and map" registered by Jinjiang Dexin Fashion Development Co., Ltd. infringed upon its well-known trademark rights and interests. However, the Trademark Review and Adjudication Board of the industry and Commerce Bureau of China has wrongly registered the trademark.
This website is informed by the first intermediate people's Court of Beijing today that the case has been formally accepted, and the court will choose to hear the case.
It is understood that the United States 7-ELEVEN company is a large convenience store operator, its yellow green, red and white "7-ELEVEN" trademark, registered in China in 1987, in the United States, Japan and other countries, 7-ELEVEN convenience stores are also widely welcomed.
7-ELEVEN company believes that the disputed trademark of Jinjiang Dexin Fashion Development Co., Ltd. is similar to its own "7-ELEVEN and map" trademarks, both from pronunciation and appearance and graphics.
"7-ELEVEN and map", which is original for its own company, has great significance and high popularity. It is well known to consumers.
Jinjiang Dexin Fashion Development Co., Ltd. is a malicious and unfair competition because of its violation of the principle of good faith.
The US 7-ELEVEN company objected to the business jury, but the business jury had wrongly ruled that the objection of 7-ELEVEN company was rejected.
The reason given by the business jury is that the trademark of Jinjiang Dexin company is designated to be registered on clothing products, and the evidence on the case is not enough to prove that the "7-ELEVEN and map" trademark of 7-ELEVEN company has certain influence on clothing and other commodities.
The clothing approved by the dissenting trademark is quite different from that of convenience stores and restaurants.
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