Quanzhou Shoe Enterprises Seek Collective Development For "Development".

How can workers not be "poached" after training, how to build a core team for growth enterprises, and how to get more benefits from agents in traditional orders? 11, with business management, marketing, business negotiations and other issues, many small and medium enterprises in our city came to the "SME Service Day" business management consulting docking site. After a day of consultation and docking, most enterprises got a satisfactory answer.

A magic weapon: integration of system and staff demands

"Now we want to train employees and fear that workers will be" poached "after training, and Mr. Cai, who is engaged in toy production in Shishi, is in a dilemma. "That's why we came here to find a solution."

"A factory + family + school model" of a softball manufacturer in Quanzhou may give you some inspiration. Yang Anli, regional manager of Guoxin Business Management Consulting Co., Ltd., was advised by Mr. Cai. The address of the softball production enterprise is rather remote, and employees often have nothing to do after work, and there are complaints at this time. Through trade unions' understanding of these situations, business owners and workshop leaders visit staff dormitories one by one to understand their needs. Subsequently, the factory set up a cultural learning class for workers with learning ideas, and built a light basketball court for employees with entertainment needs, providing suitable accommodation for families with family members. Yang Anli said, "now, there are basically no shortage of workers in light and busy seasons."

People in charge of management consulting institutions such as poly and Broadcom indicated that to solve the problem of mobility of workers fundamentally, enterprises should not rely solely on ways to raise wages. "The key is to let employees identify and integrate into the corporate culture and system," Yang Juexing said.

Build the core team: select the original stone of the diamond.

At the scene of the event, Lin Yiming came to consult with an uncompleted business plan.

"Because it is difficult for the employees to meet the relevant requirements, it is difficult to select the main department heads from within the enterprise, and the mobility of the professional managers is too large. The core executives from the outside" airborne "can not realize the long-term development needs of the enterprises. The mode of partnership between family and friends in the entrepreneurial stage often leads to overlapping and vacuum management after the growth of enterprises. At the same time, a professional management core team is needed.

Aiming at Lin Yi Ming's problem, Berg (China) Management Consulting Co., Ltd. initially set up a solution for him. "We need to select the original stone of diamonds, form learning teams and establish incentive mechanisms." Lai Zhibin, senior customer manager of the management consulting company.

In the development process of small and medium-sized enterprises, the construction of core teams is becoming an unavoidable proposition after the development of enterprises to a certain scale. Lai Zhibin reminded entrepreneurs, "if the company can guide the core team members to unite their personal goals and corporate goals, they will have a very strong executive power, and the most important thing is to produce spontaneous action. The core team members of the company will gradually emerge."

Innovative ordering: agents receive professional training

It is a difficult problem for domestic enterprises to establish a sales channel.

Tan Jian, customer director of Tong Hang management consulting organization, said that taking shoe enterprises as an example, before carrying out the transformation of domestic sales, we should first carry out strategic thinking and clarify the pace of domestic sales transformation. First of all, clear the strategic positioning of domestic sales. Secondly, we should clearly classify the advantages of footwear industry category, then define the market positioning of domestic brand, and finally consider the establishment of domestic sales channels. It is suggested that domestic enterprises should seek help from professional institutions, make clear the advantages of the organization, including product positioning, where the products have great potential for sale, and the products should go to business super or direct outlets.

Children's shoes enterprises in Quanzhou usually lay the sales channels through the national ordering Association. In the past, the order meeting mode of some children's shoes enterprises in our city showed the main products of the season. Since the beginning of this year, many children's shoes enterprises have chosen to innovate the order form. On the basis of past products, they have increased the training links of agents, invited professional training teachers, explained the brand operation, commodity organization, market expansion and team building for agents, and answered the difficult questions at the scene. The children's shoes enterprises in our city conduct thematic training on the agents at the ordering meeting. This way enables agents to have more confidence in the development prospects of the industry, and the order is more emboldened.