Red Dragonfly Children's Brand "Footwear Production Base" Was Established

August 9th, a few days ago, Red Dragonfly "Children's products Co., Ltd." footwear The production base was set up. On the commencement ceremony, assistant general manager Chen Dafang, deputy director of production, Cheng Zhaoming, deputy director of marketing center Huang Kaiyin, brand promotion manager Yi Zhiping attended the event. Liu fan, manager of human resources department, chaired.

The establishment of production base for children's company is a milestone in the development of the company in the past 7 years. It represents the transformation of the company from the virtual brand management to the integration of production, supply and marketing. Assistant General Manager Chen Dafang spoke at the meeting. First of all, he congratulated the staff on behalf of the general manager office, gave a detailed overview of the company's brand philosophy and spirit, and the core competitiveness of the children's industry at the same time, and profoundly conveyed Pan's strategic guiding ideology and future development direction. It puts forward 3 years' target of reaching millions of output and the guiding ideology of "forming resultant force, rapid reaction and creating the most competitive supply chain".

Independent research and development, preemption science and technology Commanding elevation. According to Cheng, deputy director general, the "production base" is located on the 5 floor of the marketing center of the children's company, covering an area of 4000 square meters, with hundreds of employees on the front line. At present, we adopt the most advanced shoe making equipment, use high-tech to increase product research and development, and introduce high-quality products.

To enable employees to integrate into the big family of Red Dragonfly as soon as possible, the company organized everyone to study corporate culture and visit the Museum of shoes culture. After the meeting, all employees were invited to the Nanxi River Grand Restaurant for dinner.

The establishment of the Red Dragonfly children's brand production base will enhance the advantages of the regional brand of the footwear industry, so as to promote it to launch a powerful sprint to the huge market with the advantage of the national leader.