The Management Story Of A Whip

Britain's oldest University of Cambridge has a famous headmaster who has managed many schools and has trained many famous students. Management So well, the famous headmaster told his people that he used a whip to punish those who were not obedient and not aggressive, and reward and punish severely. He added that if he gave him a pistol, he would manage the school better and cultivate more good students. Maybe I have some discrepancy in my memory, but there is no doubt about the profound meaning of the story. The story of "a whip" has appeared in many other places. Maybe the protagonist is not the headmaster of Cambridge. science With strict implementation of the system, we will surely manage the school well and cultivate good students. The "whip" here is the pronoun of a reasonable system that can be strictly enforced. In fact, not only the management of schools so, to some extent, operating enterprises also need such a "whip."

About how to run the business, and the success enterprise What kinds of qualities are most needed? Maybe different people have different answers. For example, some people emphasize that there should be enterprisers with innovative spirit. Some people value sufficient funds and high-quality talents, others rely on good market environment and tilt of national policies. These views are undoubtedly correct and indispensable for the development of enterprises, but they are only hardware requirements. And for software, the institutional and cultural factors can not be ignored. After all, the enterprise is about human organization, and people's complex and diverse value orientation and behavior characteristics require enterprises to create a system and cultural environment conducive to the formation of common ideas and spiritual values, and constrain, regulate and integrate human behaviors so as to achieve the ultimate goal and ultimately contribute to the realization of common interests of enterprises. Because fundamentally, the assumption that economics is lazy and selfish in human nature is still universally applicable in the commodity economy society from the angle of improving management efficiency.

The incentive for enterprises to enforce a rule is that enterprises expect the greatest potential. profit The most direct reason is to improve the organization's coordination and the effectiveness of management. In a sense, a system of enterprise creation and innovation is a form of enterprise's own organization. The purpose is to coordinate the effectiveness of collaboration among different departments in the enterprise and the effectiveness of the linkage between the enterprise and the outside. From the point of view of the new institutional school, the aim is to pursue "increasing returns" and overcome the problem of incomplete market transaction costs.

From this point of view, the football performance of China in last year's world cup is far from satisfactory, compared with the performance of Japan and South Korea. There is a view that the Chinese people are not inferior to Japan and Korea in physical quality, and often engage in "closed" training. The technology is not too far away. This can be seen from Yang Chen's and Li Tie's outstanding performance in foreign countries. But why is the ball not playing well? The conclusion can only be a systemic problem, that is, China lacks a scientific and similar western club type soccer operation system. It seems self-evident that this argument is self-evident, because people who hold this view on the Internet can quote a number of similar system defects to support their views.

The formulation and implementation of the system is a form of enterprise management. In addition, business managers can adopt the idea of creating a culture, and using culture to shape the overall environment of enterprises and to create "people who are in line with the interests of enterprises". Therefore, for mature and complete management, there is a need for soft culture to supplement the rigid system. Fred David said: "from a deeper perspective, management is also through the use of managers, design and cultivation of a text (more exciting articles from the Secretary" do not seek "), forming an environment to regulate, coordinate and motivate people's behavior, so as to achieve the goal of organizational process. North's definition of the system also includes the cultural and customs factors of the informal system. The reason for this is that the system is rigid and angular. Regulating the system of different contents is not equal to a complete normative whole. There are always gaps and dead ends. At that time, a flexible culture is needed to supplement. Beyond the rigid system is the deep and thick culture, the system and culture complement each other, is the most charming mode of the mature management mode.