Entrepreneurship Needs To Be Done With User Needs.

In September 2010,

NetEase Finance: now the US group is that you jump from SNS to e-commerce. Why didn't you want to do SNS?

Wang Xing: Yes, the US group should be considered a combination of SNS, social networking, social networking and e-commerce.

When it's inside or happy, it's SNS, but it's a social interaction.

Then, on the other hand, social interaction and social platforms will also affect other things. Besides entertainment, it will also affect business.

I think the US group is a combination of social platform and e-commerce.

Although we do not do SNS in our own way, the news of the US group is driven by various social media and social networks, which is driven by word-of-mouth tradition.

NetEase Finance: Yes.

What did you do before you did these three websites? What experience did you get from the group?

Wang Xing: I can only say that in fact, the most important thing is the subtle influence that language can not simply sum up.

If I have to sum up in language, I just know that I have to do things that have user needs.

NetEase Finance: how to say it concretely?

Wang Xing: Well, just like the US group, since we went online in March 4th, although I think we still have a lot of problems that we haven't done well enough, we are very fast.

It's not like you enter a market without strong demand. If you are smart again, you may not be able to work harder.

NetEase Finance: you will think that every time you start a business, you will think of a very good point, but it is not very strong. It is very long. Do you do some thing like this?

Wang Xing: we have been learning and improving all the time.

Because entrepreneurship will encounter different problems, such as the problem of funds, and policy problems.

Then I had a long cut, so now that we are doing the US regiment, it is not profitable at the very beginning, but from the very first day, it has trading and income, so the cash flow is good, so the pressure of financing is not so great, which is different from that of the school.

On the other hand, the US group is e-commerce. What it does is to encourage people to spend, stimulating domestic demand, expanding and expanding demand and stimulating consumption.

So this is also very harmonious. There should be no serious policy problems.

NetEase Finance: you feel that what you do now is much more harmonious than before. After all, it is built on the basic necessities of life.

Wang Xing: Yes, beer and skittles.

On the one hand, it is very harmonious. Compared with this, there is no big policy risk. Besides, it is also very interesting.

Because I insist on the principle that I must be the user of what I do.

Wang Xing: so the United States League is also, as I am a consumer, I think the United States can bring value to me, it let me experience a lot of things I did not know, or I would not take the initiative to experience things, such as kart, such as archery.