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    Footwear Industry Is Facing Challenges Of Survival &Nbsp; Intelligent Management Has Become An Urgent Demand.

    2010/11/10 14:40:00 67

    Footwear Industry Survival Challenges Intelligent

    According to statistics, at present, the consumers are concerned with clothing.

    consumption

    It probably accounts for 10% of GDP in China. With the development of the garment industry, enterprises engaged in garment production, operation, agency and so on are everywhere in China, especially the small and medium-sized enterprises.

    At present, the clothing industry cluster characterized by product classification has been spectacular in China, such as women's wear in Hangzhou, men's wear in Wenzhou, Jinjiang sports shoes, etc. these industrial clusters are mainly distributed in the Yangtze River Delta, Pearl River Delta, Bohai rim and southeast coastal areas.

    Among them, the size of shoe clothing distribution enterprises can not be ignored.


    At present, clothing distribution enterprises mainly include: brand operators, agents,

    chain

    Brand operators,

    Multi brand

    Operators, agents, etc.

    The apparel distribution industry is in a highly developed and fast shuffling stage, and garment distribution enterprises are facing more severe competition. Enterprises need to constantly improve their management and enhance their market competitiveness.

    Information system, as an important tool to help enterprises to enhance, is expected by more and more enterprises.


    Footwear enterprises face challenges


    A senior shoe and clothing enterprise operation management expert, when it comes to the management of shoes and clothing enterprises, has a deep feeling: "in the fierce market competition, in the daily operation of enterprises, the problem of rapid development of business and low access to information is becoming increasingly prominent.

    The rapid development of business requires enterprises to make correct decisions quickly, and the ability of information acquisition and information processing is low, and there is no data source to be used, which makes it difficult for enterprises to make decisions quickly and correctly.


    At present, with the intensification of competition, shoes and clothing enterprises are facing more and more problems. For example, more and more competitive brands, homogenization of products is becoming more and more serious, consumers' consumption habits are becoming more and more diversified, and brand, fashion and fashion sense become mainstream consciousness.

    In view of the above phenomenon, shoes and clothing enterprises need to quickly adjust the commodity structure to meet the needs of consumers. At the same time, due to the long production cycle of shoes and clothing products, and the optimization of production costs by bulk production, shoes and clothing enterprises have to linger between the backlog and quick reaction of goods.


    Fu you software clothing distribution industry experts say, at present, shoes and clothing brand enterprises generally use orders to generate orders and collect market data, but with the development of the market, the frequency of ordering will increase from two seasons a year to three seasons, four seasons or even six seasons. Many enterprises even need to hold a number of supplementary orders from time to time.

    But it is still difficult to really meet the operational needs of enterprises and effectively avoid risks.


    In recent years, with the development of information technology, information system can help shoes and clothing distribution enterprises to solve the problems encountered in reality.

    First of all, shoes and clothing distribution enterprises need to effectively manage the sales of existing goods and the inventory of goods distributed everywhere, as well as grasp the sales situation, control inventory, and achieve the best distribution of goods and the analysis of sales data.


    Secondly, based on the collection of operational data such as sales and inventory, we further analyze and manage the operation of enterprises, and help managers adjust the market strategy and sales means in a timely manner.

    In view of the increasingly thin market demand, enterprises need to timely track and manage sales terminal data, control channels, and establish a systematic channel management system.


    Intelligent management of shoes and clothing enterprises to achieve value enhancement


    Although the footwear industry has an urgent need for information systems, the whole industry is not optimistic about the use of software.

    It is understood that in China's clothing industry, the key cluster area of more than 10 enterprises, 80% manufacturing and upstream supporting enterprises, 70% chain wholesale and retail enterprises do not have ERP system, but these enterprises demand for information is very strong.

    According to a survey data, more than 40% enterprises in Quanzhou alone are ready to implement enterprise informatization construction, which reflects the demand for information in a large number of small and medium-sized shoe and clothing enterprises.

    While looking for the pulse needs, shoes and clothing enterprises hope to find a suitable software system suitable for their own business characteristics.


    According to introducing, FYERPV6.5- shoe clothing distribution software is the integrated management system of enterprise logistics, capital flow and information flow which is launched by Fu you software in accordance with the management characteristics of footwear industry.

    Apparel distribution software can manage various business links such as ordering, purchasing, logistics, inventory, distribution, retailing, VIP members, competitor analysis and so on, and integrate the suppliers, marketing headquarters, branches, agents, and consumer related businesses in the industry chain to a platform.


    The shoe clothing distribution software can help enterprises to solve the operational problems they often encounter, so that enterprises can get rid of their worries and rapidly improve their management ability.

    For example, ordering a company's headache will be on-site management. Before the system is used, the efficiency of ordering goods organization, product structure analysis, order analysis and so on is too low. Usually, it will not be finished until the order is finished, and the accuracy can not be guaranteed.

    Orders can only be judged by professional buyers, market experience and fashion trend judgement. Orders analysis and confirmation cycle are too long.

    Directly lead to goods not in the market, often after the commodity is listed, it can be found that the goods are salable or unsalable and can not be adjusted in time.


    In addition, the shoe and clothing enterprises often encounter difficulties in accounts receivable settlement, financial business disjointed, the phenomenon of fleeing goods can not be controlled, store display management is messy, store sales information is lagged behind, inventory backlog is serious, and information collection of competitive products is lagging behind. All these problems can be solved by means of shoe clothing distribution software.


    For the implementation and deployment of the information system of shoe clothing distribution enterprises, Fu you software clothing distribution industry experts believe that at present, quite a lot of shoe and clothing distribution enterprises have carried out simple information system applications very early, such as simple order management, purchase and sale inventory management system, and so on, which have a certain foundation.

    Therefore, when it comes to distribution management system, it will start from the internal operation system with the main business flow of sales and purchase as the main business, further improve the logistics management, and then go to the retail management and data analysis, and then step by step to the branch operation agencies represented by branch companies and agents, as well as sales terminals represented by stores and shopping malls.


    Compared to the production of shoes and clothing, the information system implementation of shoes and clothing distribution enterprises has the advantages of clear pace, high degree of standardization of processes, and rapid replication.

    Therefore, even a shoe and clothing enterprise integrating operators and manufacturers will start with the distribution management system and deploy the information system through distribution promotion.

    With the development of market environment, the importance of retail management and data analysis is becoming more and more important. The traditional inventory management system will gradually be replaced by a more perfect distribution management system.


    At present, the footwear and clothing industry in China is still in the manufacturing and processing area with low profit level, and the task of pformation and upgrading is arduous.

    In the future, the survival and development space of shoes and clothing enterprises depends largely on the market reaction speed and the competitiveness of management and management. The perfect and intelligent distribution management will undoubtedly create greater value for shoes and clothing enterprises.

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