Clothing Store Profit Sharing

Don't doubt that the first feeling of a mature brand should be a visual enjoyment with a high sense of beauty.

No matter from the font of the brand,

Why should a clothing company pay attention to the design and display of terminal stores? First, a simple example, the clothing brand promotes the standard shop in the whole country, which is equivalent to setting up a standard image and an outdoor billboard in the most prosperous commercial area of every city. This kind of influence is self-evident; secondly, with the development of the brand, the goods will be serialized, and the display of the goods yard will be carried out by the company after unified training, so no unified shop will be able to guarantee the liveliness of the freight yard.

Shop promotion is a systematic project.

Terminal vendor design skills:

Style positioning, it is clear whether your brand is casual or formal dress, men's clothing or women's clothing.

Casual wear shops should give people the feeling of being free and relaxed. They can give the background music with strong sense of rhythm. They have contrasting colors and gorgeous lights. They should be folded and displayed and displayed on the side. They should be placed at random and have a sense of entirety.

The color of women's clothing should be feminine. Light blue + white, red + white, purple red + white, camel + white, white, black + white are all good choices. The line must be streamlined, thin, light and soft, and more mirrors (women naturally love to look at the mirror. When you have many mirrors here, even if they do not look at your clothes, they will attract them.

Men's clothing is mainly made of coarse mineral lines and deep colors, mostly made of walnut and other materials.

We identified the location. The following are the elements of store design:

1, the color of the store should be unified, and the color of clothing and decoration should be very harmonious, so that people can see the main color of your store at a glance. But the unity that I am talking about here is not to make the dress and decoration color identical, that will make the store look dull and monotonous, it should let the bureau have a contrast and obey the whole.

2, the purpose of lighting.

Lighting plays a key role in clothing stores, and the display effect of the same clothes is different from that of lighting and lighting. In particular, models and individual display must be set up with spotlights.

The color of the light should also be appropriate, and the blue light gives a very cool, cool, psychedelic feeling (selling summer clothes), the yellow light, and a warm feeling (selling winter clothes).

3, the fitting room is very important. Customers make decisions to buy clothes mostly in the fitting room, and now there are many shopping rooms fitting rooms which are simply unsightly (which affects sales). You think, when your customers walk into your fitting room, step on the soft wool carpet, close the door of the exquisite door handle, try to wear a dressing table to let her comb her hair and spray the delicate perfume. Do you feel like a princess? (the princess will buy her own clothes).

Note: the third items of woolen carpets, dresser, perfume and other fitting rooms are suitable for high-grade positioning women's clothing, so as not to be stolen.

4. The shelf can be set aside to move the space, which is divided into main passageways and auxiliary passageways. The width of the main passages should not be less than 120 centimeters, and the width of the secondary passages should not be less than 80 centimeters.

Image background plate to main entrance or main channel.

What kind of stores can sell anything, do not stingy your store decoration, think it can enhance the value of clothes for you.

The same clothes are put on black marble and then a fine light can be sold to 5000. If it is placed on a wooden block, it will be sold at 500.

Display skills:

1, the same collocation.

Put together the same color of clothes will give people a very comfortable feeling, single attention to the same collocation not the same style, the same length of put together, so as not to make people feel like a warehouse.

2, contrast coloring.