Children's Clothing Display Ten Skills

　　 Clothing display Technology is a business operation skill that clothing store manager and shop assistant should master. Reasonable Display goods It can play an important role in displaying goods, stimulating sales, buying conveniently, saving space and beautifying the shopping environment. According to statistics, if the storefront can properly use the commodity configuration and display technology, Sales volume It can increase more than 10% on the original basis.

1. Thematic display is a display method for clothing display. Themes should be constantly adapted to meet seasonal or special needs. It can make the store create a unique atmosphere, attract customers' attention, and then play a promotional role.

2, the overall display will show the whole product to customers, for example, the entire dress as a whole, with human model type from head to foot to complete the display. The overall display form can provide customers with overall vision and facilitate customers' purchase.

3, orderly display according to the size of the shelf, determine the value of the commodity length, width and height, arrange the goods neatly, highlight the sense of quantity of the goods, and give customers a kind of stimulation. The goods displayed on the regular display are usually goods that the store wants to sell to customers in large quantities, or because of seasonal factors, customers purchase large quantities and purchase high frequency commodities.

4, random display is the method of random accumulation of commodities. It is mainly applied to display special goods, it is to give customers a kind of "special sale is cheap goods" impression. The display devices used in random display are generally circular or four angle reticulate frames, and also have prompts for special sales.

5, the panel display is actually a change of neat display, and it is also a sense of quantity of goods. Generally, it is stacked in a single style and arranged in order, and the bottom of the carton with merchandise is cut into a tray, then left behind, and then stacked up in a tray, thus speeding up the speed of clothing display and prompting customers to buy in bulk.

6, location display refers to the fact that certain commodities are not changed after they have been identified. Products that need to be displayed are usually famous brand names. Customers purchase these goods with high frequency and large purchase quantities, so they need to be displayed in a fixed position to facilitate customers, especially the old customers.

7, associated display refers to the display of different kinds of complementary clothing. With the complementarity of commodities, customers can also buy the next item when they buy a product. It can diversify the overall display of stores and increase the probability of customers buying goods. Its application principle is that commodities must be complementing, breaking the distinction between commodities and expressing the actual needs of consumers.

8. Comparative display will classify the same commodities according to different specifications and quantities, and then display them together. Its purpose is to stimulate the desire to purchase by making use of the price differences between different specifications of packaged goods, so as to make it buy decisions because of low price.

9, classify display methods according to the quality, performance, characteristics and use objects of customers, and display them to customers. It can facilitate customers to compare and choose between different colors, quality and price.

10, island display at the entrance, middle or bottom of the shop does not have a central display rack, and a special display booth is arranged. It enables customers to view the merchandise displayed in four directions. There are many kinds of equipment on island display, usually with platforms or large net goods baskets. Island display equipment can not be too high, too high, it will affect the entire shop's space vision, but also affect the customers from four directions on island display merchandise perspective.