Marketing Fable &Nbsp; "Rental" Female Secretary's Barber Shop
Marketing fable "rental" female secretary's barber shop
On a rainy day, a man goes to Xindu barber shop to have his hair cut. At that time, his cell phone rang, and the boss asked him to print out a prepared agreement immediately and send it to the client company. This could make the customer anxious, and he was in a dilemma as he watched the heavy rain outside the window and his half cut hair. Thinking over and over again, he finally gave up his haircut and printed the printing protocol with heavy rain. As a result, he was in a bad mood all day, and looked awkward in front of the customers.
Although the matter was regarded as a joke, it took the opportunity to remind the boss of the barber shop. As a result, a new service project came into being soon in Xindu barber shop.
After planning, the store hired a trade formist, a Japanese typist, an English typist, an English translator and two female secretaries to handle documents. If the customers were bringing documents, the female secretaries would help you sort out the documents when you had your hair cut; if the customers needed to print the documents, they could finish them in the barber shop; if you need to go through some trade formalities, the experts in the store can also serve you. Therefore, customers can work as well as in offices when waiting or cutting hair.
The introduction of this service has attracted customers who are busy every day, so that they feel that hairdressing is not only a good relaxation opportunity, but also can handle their work in time. It is killing two birds with one stone. The Xindu hairdressing point also relies on this special service to increase its annual turnover by 5 times.
Revelation:
Being good at observing and finding valuable business opportunities from trivial matters is the commonality of successful people. This is actually a capability of information processing. If you go to the crowd and listen to others' words, you will find what they need. If this happens to happen and has the power to do it, you will succeed.
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