Small Investors Must Read Business Classics.

　　 Small investment Although the cost is small, the right way is to make big money. Therefore, when investing, we need to be cautious and understand investment. Matters needing attention 。

1. do not invest heavily.

Most of the ordinary people are small investments. Because the economy is relatively tight, they hope that they can make money in the hands of money. In the process of investment, they can only win and not lose. Therefore, when we start investing, we must act according to our own circumstances and not borrow too much. Because the risk of large loan is large and the psychological pressure of starting a business is large, it is very harmful to the normal exertion of the operator's ability.

2., do not blindly catch up with the tide of hot business.

In the initial stage of investment and entrepreneurship, many people are not familiar with the market, often follow the feeling, see what others do business to make money, blindly follow the tide, do not consider their own situation. So, often because the market is oversupply, or not suitable for this operation, the result of blood will not return. Therefore, when investing, we should learn to exploit loopholes and find ways to make a difference.

3. from Small business Don't be greedy for perfection.

Some people just invest in business, because the bottom of their hearts, see others open a company to run an enterprise, make a lot of money, heart itch, always want to eat a big fat man, in the end, it is likely to suffer a great deal. Therefore, investors who have no money in their hands and have no experience in management may start with small businesses. Although small business develops slowly, it does not need to be afraid of losing money. It can also accumulate experience in doing business, lay a solid foundation for the next big business, engage in small businesses with less capital, understand the market first, wait for the time to mature, and invest heavily in big business.

4. learn a technology, make sure to make money.

Paying some tuition fees and learning a professional skill can be regarded as a safe investment way. There is no lack of successful examples in this field. Twenty-first Century is the era of knowledge economy. If we want to keep pace with the times, we must attach importance to intellectual investment, and learn a craft according to our own conditions, so we can not worry about finding a way to make money.

5. don't believe in getting rich ads, careful choice of investment projects.

Now, some advertisements that boast "little investment, quick results, high returns" and so on can get rich overnight. They use high returns as bait to deceive those who are rich. In fact, the profit margin of investment is generally fluctuating, but relatively stable. The profits of investment projects are high and low, but they are not too high. Therefore, anyone who boasts of profiteering must have deceit. Investors in the selection of projects, it is best to first consult the local technology department, industry and commerce departments, so as not to be deceived. {page_break}

6. keep up with the market and make up for deficiencies.

Small investors are unable to withstand the big waves of market competition due to their strength. Therefore, when choosing an investment project, we should take the time to assess the situation, that is, not to challenge the market leader, nor to follow it in vain. To choose a part of the market that others do not want to do or have not considered, fill in vacancy strategy. In this way, we can develop the profitable corner market and avoid the direct competition with the strong ones. However, we must do well in three aspects: first, we must be good at grasping the market and keeping abreast of the market; two, we must be good at catching business opportunities in the market; three, we must be good at creating new markets.

7. rely on "big tree" to enjoy the cool.

Small investors choose to rely on large enterprises and take the "parasitic" development path. It is also a good strategy to avoid risks. Zhang Wei is a piano teacher at the university music department. A student selling piano told him that his piano shop had a good business, that is, after-sale services such as tuning and maintenance of the piano could not keep up with customers. When Zhang Wei heard this, his heart suddenly lit up. Is this not a good investment path? He is a piano teacher, and has expertise in this field. To open a shop like this, there is only one set of tools on the pavement, the investment is small, and the city is unique. Now, Zhang Wei's service department is doing a good job.

8. concentrate on advantages and cooperate with each other.

Small investment is weak because of its filial piety and strength. It is impossible to attack all sides and receive scale benefit. We can join hands with a few small investors to concentrate on the advantages and enter the target market, and strive to create a comparative advantage even in a small field and create their own characteristics so as to make our forces grow and grow. Of course, this combination should do the following: first, focus on the advantages, each partner will contribute their own advantages, forming a unified core advantage; two is mutual trust, frank and honest, benefit sharing, risk sharing; three, there is no need for long-term joint, organic will be gathered, the task is completed, the cooperation object is not fixed, through joint profits to expand their strength.