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    Songshan Lake Wants To Make Shoes For Dongguan'S Transformation Platform.

    2011/1/15 15:41:00 98

    Shoe Market Transformation

    If not a senior member of the Chinese basketball circle, I'm afraid few people will remember who Song Tao is.


    When Yao Ming was a freshman in a primary school in Shanghai, the 22 year old Song Tao was favored by the Atlanta hawks and became the first Chinese to win the NBA competition. In the second year, the opening ceremony of the 1988 Seoul Olympic Games, he was tall and handsome as the bearer of the Chinese sports delegation.


    Today, the 2 meter 08 big man has entered middle age and his identity has undergone a 180 degree change. The representative office of Dongguan Investment Promotion Office in Taiwan. The first enterprise stationed in Taiwan garden of Songshan Lake Science and Technology Industrial Park in Dongguan is invited by the former basketball player. The company mainly produces iPhone mobile phone panels.


    National hand "sell"


    To some extent, Song Tao's story is just brilliant. Dongguan The vivid epitome of transformation and change, and Songshan Lake, which has just been approved to become a state-level high-tech industrial park, is the common arena for them to play.


    Because of a serious accident, Song Tao failed to fully display his basketball talent in NBA and Olympic Games. After regreting his withdrawal from the national team, he went to San Francisco to study and work in the United States, and met many friends from Taiwan, China.


    It happened that when the Taiwan Basketball League was organized, friends learned about Song Tao's reputation and invited him to play basketball in Taiwan. Song Tao, who is still obsessed with basketball, is willing to make an appointment, and has become an outstanding figure in the basketball world by virtue of his excellent performance. During this period, he was acquainted with many elite business players in Taiwan, including the president of Lianhua electronics, the second largest integrated circuit factory in the world, Taiwan.


    In 2003, Lianhua electronics invested and established in China mainland and warship Technology (Suzhou) Co., Ltd. invited Song Tao to serve as assistant to the company president and director of external liaison department. He worked for more than five years.


    In early 2009, Song Tao was asked by his friends to find a park in the Pearl River Delta which could be linked to the Taiwan industry. After repeated field trips, he chose Songshan Lake in Dongguan, because the infrastructure of the park has been improved after seven or eight years of development and construction, and the ecological environment is very good and the development space is very large.


    In June 2009, Song Tao was the chairman or general manager of Lianhua electronics, Lianhua Shenlong, Yulong, Weichang, Lianxiang photoelectric, Shenghua technology, Jingyuan electronics, public trust electronics, Jingqi photoelectricity and warship technology, and so on. It is called the "Taiwan strongest" Taiwanese high-tech enterprise inspection team, and arrived at Songshan Lake, Dongguan 15. Most of these enterprises rank the top 10 in the world IT and IC (semiconductor integrated circuits).


    Song Tao's efforts were not in vain.


    In November 21, 2010, Songshan Lake was officially listed as the second day of a state-level high-tech industrial park, located in the eastern part of the park. It plans to open an area of Taiwan high tech park with an area of nearly 6.8 square kilometers.


    On the same day, the project of Dongguan Liansheng LCD Co., Ltd. with a total investment of more than RMB 10 billion yuan (the first investment of 3 billion 700 million yuan), and the LED large project of Taiwan Lei Lei, with a total investment of 6 billion yuan, was launched at the same time, and became the first two Taiwan funded high-tech enterprises settled in Songshan Lake Taiwan science and technology park.


      Go against the trend


    Chinese people have an old saying that they do not come to indecent assault. In the past year and a half, Taiwan high tech enterprises interested in Songshan Lake visited the Songshan Lake Group for the three time.


    "This time the harvest is quite large. Acer electronics, global mobile, Jingyuan electronics and Rui Yu electronics have reached initial cooperation with us." Recently, Li Hang, deputy director of the Songshan Lake Industrial Park Administrative Committee, who just returned from Taiwan, told reporters.


    Cai Kang, deputy director of the Dongguan Municipal Bureau of foreign trade and economic cooperation, said that Dongguan had carried out economic and trade cooperation with the Taiwan region very early. From the exploratory investment of a small number of Taiwanese businessmen to Dongguan in the mid 80s of last century to the large-scale investment in the whole industry as a whole, the vast majority of Taiwan funded enterprises received a good return on investment in Dongguan.


    The largest proportion of Taiwanese businessmen investing in Dongguan is the IT industry. Once it was popular, the saying was that "once Dongguan is stuck in traffic, the price of computers in the world will increase." As the first place to undertake the transfer of investment from the middle and low IT industries to Taiwan, Dongguan has a solid industry foundation and industrial support, which is very beneficial to the introduction of Taiwan hi-tech enterprises.


    It is reported that in the Songshan Lake, the Taiwan garden, which specializes in undertaking high-tech enterprises in Taiwan, is proposed by Wang Yang, Secretary of the Guangdong provincial Party committee. The Dongguan municipal government has also spared no effort to introduce preferential policies and measures, which is one of the important factors to attract new Taiwanese businessmen to come to invest.


    In addition to Taiwanese high-tech enterprises, new industries such as new energy, new light sources and new materials from Japan and Korea are also interested in investing in Dongguan, especially Songshan Lake. Dongguan has set up an investment promotion office in the above three areas. Song Tao was the representative of Taiwan office after they actively pursued the "corner".


    In fact, Songshan Lake Science and Technology Industrial Park has been a "heterogeneous factory" in Dongguan since its establishment. According to statistics, from 2005 to 2009, the total industrial output value of Songshan Lake Park increased by 10 times in 4 years, with an average annual growth rate of 81%, a tax increase of 20 times, an annual growth rate of 120%, and the number of patent applications and authorisation increased by 108% and 256% respectively.


    During the global financial crisis in 2008, the overall economy of Dongguan was hit hard. Many labor-intensive manufacturing enterprises failed or stopped. Only the Songshan Lake Park enterprise went against the trend. In 2008, the total industrial output value increased by more than 100% over the same period.


       " Dongguan Create "


    According to Xu Liqing, an official of the Songshan Lake Industrial Park Administrative Committee, what they value in attracting investment is not the amount of investment, but how big the innovation capability and technology driving ability of the enterprise is.


    In 2007, Shenzhen HUAWEI, the world's leading telecom solution provider, stationed in Songshan Lake. The factory planning land was 500 thousand square meters, which invested a total of RMB 4 billion yuan. They led more than 30 upstream and downstream enterprises to settle down in towns such as Humen and Changping near Songshan Lake.


    In April 2009, the French CTC Group invested RMB 4 million yuan to establish footwear quality inspection center in Songshan Lake. The CTC shoe leather professional technology center is a specialized agency accredited by the French national level. It is directly involved in the formulation of the European footwear industry technology access standard. It provides footwear, leather products inspection reports, inspection and research and development services to international traders worldwide.


    So far, there are more than 1500 shoemaking enterprises in Dongguan, and more than 5500 shoe manufacturers and equipment manufacturers have been matched. In 2008, Dongguan exported 540 million pairs of shoes, but only 61 million 510 thousand pairs of shoes exported to the EU, accounting for only a little more than 10%. The arrival of the authoritative inspection center is undoubtedly the gospel of Dongguan's footwear industry to accelerate the expansion of the EU market.


    Xu Liqing said that at present, there are more than 50 scientific and technological R & D institutions in Songshan Lake Park, some of which are set up by high-tech enterprises in the park, and also 9 branches of research institutes, including the Institute of manufacturing engineering, Huazhong University of Science and Technology, Guangdong Electronics Industry Research Institute, Guangnan Industrial Design Institute, and Electronic Information Engineering Research Institute of University of Electronic Science and technology of China.


    The Dongguan science and Technology Bureau is preparing to take the 9 research institutions as the core and integrate the "Dongguan industrial alliance" to organize 300 experts from different fields to provide a one-stop service for Dongguan's industrial transformation and upgrading, including comprehensive funds, management, high-end talents and technical support.


    Xu Liqing said that three years ago, when the workshop of HUAWEI Southern Co in Songshan Hubei district was just put into production, the scene of the rush hour peak was spectacular: the bus at the factory gate was lined up by the shuttle bus to and from Shenzhen, and the CMC had to arrange traffic police to close the road.


    But now this "wonder" is no longer there. At the beginning, those employees who didn't want to live in the company's dormitory because of the lack of perfect matching of Songshan Lake Park, felt that the environment was very good and the life was convenient, so they didn't want to run away on both sides of the house every day.


    Xu Liqing said the government developed Songshan Lake. science and technology The original intention of the industrial park is to provide a better environment to attract excellent enterprises and high-end talents to Dongguan to develop.


    Song Tao, who has lived and worked in the United States, China, Taiwan and Suzhou for many years, said that Songshan Lake is the most beautiful Technology Park in his mind.

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