LV Zhengzhou Store Opens, Henan Rich Sweep Goods Crazily

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Yesterday, LV Zhengzhou Franchised store opened in Zhengzhou, causing Henan The rich are crazy about it.

Jia Shijie, President and chief executive officer of LV, said in Zhengzhou that China is now and is also the largest LV in the future. market 。

Zhengzhou LV store is the first store opened by LV in China this year. LV will also open 4-5 new stores in China this year, including more second tier cities.

　　 Practice

　　 Henan's rich go crazy

On January 29th, at 6:50 in the evening, Yuda China World Trade Center fufu boutique Plaza (hereinafter referred to as Yuda fufu).

Yu Da China World Trade Center outdoor parking lot, BMW, Mercedes Benz and other famous cars gathered. The VIP client, who holds the invitation to open business, turned the lobby of the first floor of Yu Da China World Trade Center into the "showcase" of LV - hundreds of VIP customers dressed in bright LV Henan area, or carrying LV bags in their hands, or around the neck with a scarf around the neck, or wearing an LV belt around their waist.

The rich love LV, and stars love more. In the afternoon, popular stars Fan Bingbing and Hu Bing were escorted by Louis Weedon global chairman and chief executive Jia Shijie, Louis Weedon, China's president, Shi Ande.

The two stars try LV's new glasses, Valentine's watches and new bags. They also act as "guide buyers" consciously, and enthusiastically recommend to reporters which packages are the most practical and what bags they have.

At 7 in the evening, 06 minutes, the ribbon cutting ceremony ended, the door of LV store in Zhengzhou opened, and the crowd poured in like a tide.

"Too much!" outside the crowd, Lu Yao, general manager of yulam Fu Fu, sighed with joy.

But within a few minutes, customers in front of the counter have begun packing and checking out the selected items.

Ji Yuxin of Zhengzhou is one of LV's VIP customers in Henan. She has been in a state of excitement since receiving an invitation from Louis Weedon two weeks ago. Before, she has been shopping in the LV counters in Beijing, Shanghai and Hongkong. The amount of the product purchased annually is close to 200 thousand yuan. Last night's new store opening ceremony made her happy: "after a long time, Zhengzhou finally had LV! Hope Hermes and Chanel will hurry up!"

That night, Miss Ji chose a sunglasses with a price of 9500 yuan and a handbag with a price of 17 thousand yuan, and quickly paid for it.

　　 Home purchase restrictions

On the first day of opening, each customer can only buy 2 leather goods.

Due to the opening sale of LV stores in Zhengzhou on the evening of 29, only for VIP customers, the real hot scene of the new store opened yesterday. With too many customers and long queues at the checkout counter, LV had to divide the queuing checkers into two teams: one is credit card access and the other is paying cash.

Miss Zhang of Zhengzhou city is a big fan of luxury goods. When she drove to Yuda yesterday in China World Trade Center, it was 2 p.m. "I thought the customers would be less at this time. I didn't expect that the store was still crowded, just like the vegetable market!" Miss Zhang told reporters by calling that whether the men's area or the women's bag area was crowded with customers, it could be seen that many customers were prepared, and they often swiped the bill to pay for a particular commodity.

Miss Zhang bought a handbag and a purse. When she was going to pick up a matching wallet, the clerk said to her, "if you don't choose another day," it turns out that because of the large number of customers, the LV implements the purchase restriction policy. Each customer can only purchase 2 leather goods at a time.

　　 contrast

Crazy pursuit and extreme calm

LV Zhengzhou store has deliberately created a French luxury shopping space. Reporters found that LV Zhengzhou store, the cheapest commodity is also close to 2000 yuan, even a metal material, and the key ring composed of the brand LOGO pattern, will be RMB 1000 yuan. The price of men's wallet is 4000 yuan -20000 yuan, and the average price of lady's handbag is over 10000 yuan.

A lot of rich people and fashion lovers are crazy about LV and other luxury goods, but for most ordinary citizens, the price of these products is incredible.

Miss Wang, who was in Zhengzhou yesterday, showed great interest in showing her new LV "Neverfull" that she spent more than 7000 yuan. Miss Wang's mother and Mrs. yuan, more than 50 years old, sniffed at this big canvas bag. "This bag, I want to say, is worth 30 yuan at most, not even a zipper, and it's not easy to walk on the street."

Dong, who is more than 20, thinks he can't see the difference between these luxuries and ordinary commodities. He thinks that luxuries are to a great extent the means of showing wealth to the rich and the powerful.

Cong Jian, a well-known fashion designer in Henan, believes that fashion circles are mutually supportive. There is no doubt that LV's settlement in Zhengzhou is a recognition of Zhengzhou's fashion and will further enhance Zhengzhou's fashion. With the vigorous pursuit of consumers, it will attract more luxury brands to Zhengzhou and promote Zhengzhou's urban development.