The Gap Between Chinese And Japanese Entrepreneurs

"Pursuit" is different.

In my view, most entrepreneurs in China, especially entrepreneurs in Jiangsu and Zhejiang provinces, seem to have some kind of talent for making money.

This time I went to Japan to communicate with a young entrepreneur in Japan. His company did automobile bearings.

To tell you the truth, automotive bearings are indeed a small product in our eyes.

But when he talked about his products, he began to dance, his eyes shone.

I asked him that his father was the chairman of the company and his brother was the general manager. He was the director and vice president in charge of technology.

The company is small, 100 people, but service.

And our enterprises, including Haier, Lenovo and other Chinese leading brands, have begun investing in real estate and even in health products.

This is probably the gap between Chinese brands and Japanese brands.

I remember that some time ago, CCTV reported the enterprises in a certain area of Zhejiang. These enterprises can quickly have the processing capacity of the first few products in the world, but they abandoned the original industry in a very short time and became the top 3 in another industry.

But no matter what the industry is, the factory buildings are always so old and the equipment is always so crude that they can not afford any wind and rain.

They did earn some money, but the accumulation of such wealth was unsustainable and they did not earn the respect of their peers.

When I was in the Tokyo small and medium enterprises promotion center, I visited us.

To tell you the truth, when I heard this, my face was hot.

His words, on the surface, are praising us, saying that our adaptability is very strong. In fact, they criticize us for not being able to focus and innovate.

So I want to say that entrepreneurs should love products and brands rather than money.

Making money should be the result of business rather than the goal of business.

Different understanding of "technology"

In the eyes of Chinese entrepreneurs, technology is basically equivalent to advanced equipment, so now the Chinese boss's equipment is more advanced than one, but money training technicians are reluctant to do so, while the Chinese boss who trains the whole staff is even fewer.

Japanese are not the same as Chinese. They may be careful in buying equipment, but they are more willing to spend money in learning technology, and are more willing to spend money and energy in digestive technology.

An inappropriate example: our equipment is 100 points, their equipment may be 80 points, our ability to use the equipment may be only 30 points, others have 80 points, so that 100 points multiplied by 30%, with only 30 points, while 80 points multiplied by 80% with 64 points.

They use 80 points of equipment to outperform our 100 point equipment, which is the gap between technology and soft power.

Therefore, equipment is not the most important, technology is the most important.

The key to technology is comprehensive digestion and full staff control.

In fact, if an enterprise is engaged in the design and production of a product for a long time, the information, resources and technology they will master will surely have more advantages. It is impossible for any new entrants to catch up with them in a short time.

Different understanding of "speed"

Chinese people like to pay attention to instant results and pay attention to efficiency and speed.

The Japanese seem to be different from us.

Our leader said that Japanese people had a large proportion of type A blood, so the Japanese looked more procedural and rigid.

Most Chinese are more flexible.

But in fact, we can see that the development of Japanese economy is still ahead of us, and the quality of development is much better than ours.

Japan's attention to energy consumption and environmental destruction while developing the economy is not at all level with us. This has to make us ponder: what is fast and what is slow?

In my opinion, the so-called "fast" must first be based on the premise of guaranteeing quality, and only then can it be meaningful.

Otherwise, it will soon come and go quickly. It will soon grow fast and die quickly.

Any development should follow the laws of natural science, do not always want to accomplish overnight, and it is doomed to fail in order to break the laws of nature.

What is brand? Brand is an experience for consumers, or a promise that can be trusted. It is a tool of profit for an enterprise.

Therefore, making brand is fundamentally an investment.

Of course, some investments may not see obvious returns in the short term. It will take a long time before they can see the results. People with long-term vision know how to invest more in brand building because they are patient.

Some people feel frustrated when they see that their investment in the brand is not rewarded in the short term. They think it is better to buy stocks than to buy stocks.

Over time, he will find himself making a very serious mistake, and by then, this mistake has been irreparable.

Different understanding of "rules"

The so-called "rules" are rules and rules.

In this respect, the Chinese are always smarter than the Japanese and always find loopholes in the rules.

And Japanese people are different. They only know how to follow the plan.

Therefore, the Japanese are very punctual and almost never late. This is different from the reason why Chinese people are often late and have an endless stream.

Besides, Japan is a country with a high degree of emphasis.

Superiors have absolute authority before subordinates, and subordinates in front of their superiors, in addition to obedience or obedience, form a very regular and orderly society.

Therefore, the progress and civilization of a society are directly related to people's understanding of rules.