Do Clothes Need To Rise? Value Lies
Guiding China's clothing enterprises to handle high growth rationally
After the completion of "11th Five-Year", China's clothing industry has experienced the release and setbacks before and after the abolition of quotas, the joy and pressure accelerated by the process of international integration, the panic and self-help of the financial crisis, the desire and confusion of pformation and upgrading in the post crisis era.
Some enterprises have disappeared forever. However, in the 2008 and 2009 most difficult times, some enterprises suddenly rose.
They are wise people who understand and respect the law of industrial economic development.
Over the past five years, the value orientation of volume growth to benefit growth has made the industry "
brand
"," technology "and" innovation "achieved amazing breakthroughs.
In the next five years, the industry will follow the evolution of the value growth mode and embark on a fast track of pformation and upgrading.
From this point of view, the three major appearances of the clothing industry in 2011 are as follows: in January, the amount of clothing exports reached a high growth rate of 33.6%; in January, clothing CPI returned to 100; "recruitment difficulties" once again made industrial pfer the core topic.
Emotion makes people expect this to be a positive sign of market recovery and industry entering high growth, but reason makes people think about the negative factors behind it.
It can be seen from historical data that the export volume of clothing will have a high amplitude every 1~3 months, which is based on the advance or postponed shipment schedule during the Spring Festival holiday.
This spring festival in early February, it is not difficult to understand that the export boom in January, and in other years, the increase of 33.6% is actually "moderate".
What's more, we can not ignore that the anticipation of the substantial rebound in international demand has been repeatedly lowered by various new crises.
clothing
CPI
Finally, it returned to the 100 line from a brief return of 100 in early 2007 and lingered for a long time. Clothing CPI rose 0.3% compared to the same period last year, while clothing PPI created a new high of 3.8% over the same period.
However, the hard won CPI growth has taken place in the macro background of the year-on-year increase of the consumer price level by 4.9%.
Looking at the curve of rising cost, people can not help asking: has the price of clothing increased? Under the opaque and irregular pricing mechanism, some people ask, "do clothes need to rise?"
2011 "
Recruiting workers
"Spectacular", so the industry shifted from industry to further discussion of deeper industrial pattern changes and more far-reaching industrial pformation and upgrading topics.
If only to get the cheap and abundant labor supply in the mainland, many enterprises will be disappointed.
"When others are greedy, I fear," Buffett's motto may borrow.
When the crisis comes, some enterprises get the best resources by means of investment and acquisition. After the crisis, they release the energy of these resources to achieve the next leap.
In the face of the current high growth, I am afraid the opposite is true. In the next five years, the right values are fundamental to the company's prosperity or adversity.
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