Shoe Material Industry Achieves Technological Innovation In The Face Of "Datong".

In March 4th, we have a consensus in the shoe material industry of Jinjiang: the homogenization of products between enterprises is serious. How can we seek the "little difference" of enterprises in the face of this "Great Harmony"? "We must take the differentiated route!" Zhuang Huihuang's answer is sonorous and forceful. He believes that although the upper reaches of the enterprise, but shoe material industry should also have brand awareness, we must use brand vision to carry out sustainable innovation. Management 。

As a high-tech enterprise in Fujian Province, Cheng Chang has been committed to innovate In practice. In this regard, the company has set up a scientific research center, with R & D department, technology development department and testing laboratory. Last year, on the basis of traditional EVA, the company developed EVO materials for the first time and pioneered the industry. According to the introduction, EVO material is a functional polymer composite material made up of elastomers modified by polyolefin, rubber and other elastomers or rubber. It has excellent properties such as wear resistance, skid resistance, super soft, high elasticity, shock absorption, antistatic, anti compression deformation, ultra light weight and so on. The EVA material is composed of various elastomers and rubber. It not only preserves the plasticity and weatherability of traditional plastic materials, but also has the special properties of EVA, such as soft, elastic, skid resistant and excellent wear resistance of rubber materials, and has now developed into a series of products with different functions.

According to the reporter, the company will print the logo mark on the EVO shoe sole. "We also need to build brand! Our goal is to buy our sole as the symbol of" world brand ". Zhuang Huihuang said, a pair of sports shoes, its largest technology contains

A good sole factory must be based on technological innovation and quality building, and this is precisely what they aim at. Taking the EVO ultra light wear-resistant bottom as an example, after the technological innovation, the wear resistance of the bottom is not only 15% lighter than the traditional product, but also 20% lighter. "In the whole sports shoes design world," light "has become the mainstream design language. At the same time, no matter how wonderful the shoes are, the best function still lies in the adequate protection of the feet. It is light and wearable, which is the original intention of our design and development of this product. Zhuang Huihuang said that in this way, athletes can fully feel the sense of touch between the feet and the ground, and at the same time, they can fully enjoy the comforts and pleasures brought by technology.

Moreover, Cheng Chang also introduced the technology of "two-color one time forming", and poured two materials directly into the mold, forming it at one time. It is understood that in accordance with past technology, when two materials need to be applied, glue is needed to glue the two materials together. "After the technology was launched, it reduced the process and reduced the number of employees. At the same time, it reduced the glue. On the one hand, it greatly improved the production efficiency. On the other hand, it greatly reduced the labor cost, and at the same time it also increased the cost. environmental protection " Zhuang Huihuang said that in the current labor shortage environment, by improving technology and reducing labor, this is bound to be a major trend in the future development. In the future, Cheng Chang will continue to increase scientific research efforts to further upgrade the technology content of shoes.