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    Guo Guangchang: Enterprise Management And Ant Spirit

    2011/4/6 15:27:00 70

    Enterprise Management Ant Spirit Guo Guangchang


    Chairman of Fosun Group

    Guo Guang Chang


     
     
     
     

    Even the ants themselves have a spirit.

    How do ants cross the river? A group of ants twined together, rolling like a ball across the river.

    In the development of enterprises, we emphasize individual will.

    Group spirit


    Editor's note:


    Recently, Guo Guangchang, chairman of Fosun Group, visited Tsinghua University's "Tsinghua entrepreneurs' lecture hall". He shared his entrepreneurial experience, management thoughts and the future development plan of Fuxing Group.


    Looking back on his entrepreneurial career, Guo Guangchang said he has done the following three points: first, the right time to make the right investment; second, let the most professional people do the most professional thing; third, docking the capital market.


    Talking about the future development of Fosun, Guo Guangchang said there are several aspects to consider.

    First of all, revitalization should be based on "Chinese power" and investment; secondly, from the perspective of value creation, we should seek an international road to revival.


    In addition to the identity of the head of the enterprise, Guo Guangchang is still a very strong sense of social responsibility.

    He believes that in terms of enterprise development, natural ecology and business ecology need attention and protection.

    He used ants to cross the river as an example. He said that business management should also learn the spirit of ants.

    At the same time, he also said that Fosun not only needs to build two enterprises with ecological considerations, but also pay attention to the economic and cultural revival of the nation.

    {page_break}


    The following is the excerpt from Guo Guangchang's speech.


    Guo Guangchang:


    At the same time, I graduated from Fudan, a "three no" type of entrepreneurial team: no funds, two experience, nor read MBA, is completely groped to step by step, do a lot of things to do, what can do what to do.

    We are gradually looking for some market opportunities, such as our early entry into the field of biopharmaceuticals, and Fosun medicine was successfully listed in 1998.

    In 1998, we entered the real estate industry on the basis of our agency sales.

    Later we also seized some other opportunities, for example, when gold was only 400 US dollars an ounce, we invested in gold.


    Looking back at the way the star crossed, we did three things.

    First of all, we made the right investment at the right time, including gold, real estate, steel, mining, business investment and so on.

    The success of these investment projects is mainly based on our understanding of China's economy and the understanding of "China's power".

    We really go deep into the market and know how to invest.

    Fosun has always attached great importance to the pharmaceutical industry, so we pay close attention to the pharmaceutical industry and invest for a long time.


    Secondly, what we persevere and persevere do is management.

    As an investor, your role and status can be a lot of money. You can act as an investor by buying and selling stocks.

    You can control and operate, of course, you can have some intermediate state.

    Fosun, as an investor, whether it is holding or holding shares, we are standing at the perspective of shareholders to think about the problem, and find out what kind of person to manage the enterprise is the value maximization.

    Whether we are running or searching for the elite, we should always insist on the most professional people to do the most professional things.


    The third thing Fuxing wants to do is docking capital markets.

    From the day of the birth of Fosun, we knew the importance of capital. We tried our best to dock with the best capital market.

    Now Fosun, there are both A share listed companies, listed companies in red chips, and all kinds of bonds. Now we have started management fund business.


    To this day, where are our concerns next? Where do we go? Where do I go? I think there are several aspects that I think about, and also the thinking of Fosun.


    From the investment point of view, it must be closely related to "China Power", because we know the Chinese market best.

    What is the driving force of China's development today? There is still room for China's manufacturing industry.

    Globally, I do not think that one country can replace China as the global manufacturing center.

    Of course, compared with developed countries, we still have a big gap in the level of manufacturing.

    But China may also have the chance to continue to become the global manufacturing center.

    Therefore, China still has great potential in the industrial and post industrial service industries.


    In addition, there is still much room for urbanization in China. The cities like Shanghai and Shenzhen have indeed developed very well. However, we still have more than 2000 county-level cities, which are still in a state of development. The driving force and radiation ability of urbanization are very strong.


    The real challenge for China's economic development is the improvement of labor costs.

    In fact, this is a "double-edged sword". With the increase of labor costs, the competitiveness of enterprises will be weakened. On the other hand, with the increase of labor costs, the consumption power of the citizens will also rise, which is a boost to economic development.

    If we can grasp it well, labor and capital can produce positive interaction on the issue of increasing labor costs.

    {page_break}


    On the other hand, Fosun has begun to intensify its internationalization in recent years.

    Internationalization, which I understand, is definitely not about buying an enterprise abroad or becoming a big shareholder, nor does it mean that it must sell its products overseas.

    As an investment company, we are standing at the perspective of value creation and re positioning Fosun Group.


    When we invest globally, what do you have, what do you represent, what is your value creation? We have chosen a way to cooperate with the best companies and the best resources in the world, and we can graft and link the "China Power" very well.


    Besides managing the business well, we will focus on two aspects.

    First of all, we will focus on natural ecology.

    Many people are shocked to see that the tsunami triggered by the earthquake in Japan is very shocking. People are as small as ants and have no resistance.

    The protection of the ecosystem is very important for a responsible enterprise.


    Even the ants themselves have a spirit.

    An ant crossing the river is sure to be washed away by water. How do ants cross the river? A group of ants intertwined with each other, rolling like a ball across the river.

    Of course, the outmost ant must have been washed away, but the ant colony crossed the river.

    In the development of enterprises, we emphasize individual will and emphasize group spirit.


    The second ecosystem is

    Business ecology

    If we live in this business ecosystem, can we make our business ecosystem better? Can our legal system be more perfect? Can we be more honest in all aspects? Can enterprises respect each other more when they are competing? Fosstar must become a respectable enterprise with two ecological considerations.


    At the same time, I am very concerned about the two "revival".

    In the process of national economic revival, Fosun is responsible for its efforts.

    Including whether participating in the global economic development, whether Fosun can become an investment group rooted in China, can not compete with any of the best investment groups in the world and cooperate with them.


    Besides, I personally or our enterprises attach great importance to cultural renaissance.

    The revival of a nation must be accompanied by the revival of culture.

    The cultural renaissance we are talking about does not mean that we should take the things of China and take the oldest things against modern civilization. We should have universal values, and the nation must be the world.

    What we are looking for is precisely the most modern, humane and valuable valuable and meaningful preservation in our oldest elements.


     
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