Chengdu: Can It Become "The Fourth City Of Fashion In The Mainland"?

A few days ago,

Zero distance global fashion

"At present, Chengdu has many world-class luxury brands, such as Cartier, Bvlgari, LV, GUCCI and so on.

This fully demonstrates the importance of brand to the Chengdu market and is willing to deliver the brand's fashion trend to Chengdu for the first time.

Renhe Spring Department Store Guanghua shop manager, fortunately, always told reporters when interviewed.

According to the reporter, international famous brands such as GUCCI, LV, Smalto, Porst and so on are enjoying the fashion synchronization in Chengdu.

The purpose is to let fashion people master first-hand fashion information.

"The business atmosphere in Chengdu is good, while Chengdu people pay more attention to consumption and leisure, and pay attention to the quality of life, thus achieving Chengdu's leading position in the Western luxury market."

Fortunately, he always said.

However, in such a metropolis, there is no representative fashion week.

In fact, this is not only the topic that the beautiful ladies have to eat, but also the headache of the department stores.

It is understood that many department stores have similar fashion shows, and ultimately not because of the lack of brand awareness, that is, ordinary people can not be admitted and other reasons, so that the international fashion week has not yet been formed in the cradle.

In the interview with general manager, she said, "in fact, Renhe has always had an idea in spring that is to hold a sensational fashion show in Chengdu.

After several years of brand adjustment and half a year's planning, it has finally appeared before everyone.

Our aim is to shorten the distance from international fashion, so that our customers and fashion people in Chengdu can experience the great international fashion week in Chengdu.

Chengdu fashion week's big fan

Now, in the newspaper again, "Chengdu Renhe Spring 2011 spring and Summer Fashion Week", many people will be excited by the passing of Guanghua Inn bus, because they have seen the most brilliant fashion festival in Chengdu.

However, amateur looking at the bustle, the professionals look at the doorway.

After you know, you will wonder: the international fashion week is like this!

It is understood that in order to cooperate with this fashion week, global president of smalto, I DO and chief designer of Porst 1961 have made a special trip to the city to participate in this event.

In order to achieve the best stage effect, these models enjoy the same treatment as the New York fashion week.

Some of the top global presidents are personally leading the selection of accessories for models.

4 dressing assistants serve 1 models; 6 makeup designers serve 1 models; each dress has a photo of the exclusive model, and the alteration of clothing must be completed two weeks before the start of the event; each model has to dress for at least 3-4 times before the play; the background music of each clothing brand is recorded in New York.

Because the audio-visual effect of the fashion show is very good, a citizen named "fumeilove12" is seeking the background song of Ren and spring fashion show online. She also said, "April 23rd music is particularly beautiful, the capital capital classic."

With so many meticulous considerations, it is difficult for the Chengdu people to be unmoved.

Achieving true "integration"

The title of "the fourth city of the mainland fashion" has been controversial for more than 10 years, but there is no conclusion.

Some netizens had discussed this topic on Tianya's talk. The netizen, who was named "counterfeit goods," said that there was not much objection to the three top three cities in Beijing, Shanghai and Guangzhou. It seems that they have become a common view now.

However, when it comes to who will become the fourth largest city, he also lists several candidate cities, including Tianjin, Shenzhen, Chongqing, Chengdu and Wuhan.

Chengdu, of course, is on the list of candidates. Many netizens also support Chengdu.

There is no doubt that the success of this spring and summer fashion week highlights the fashion trend that is in line with international standards.

Reporters interviewed ten consumers randomly, either by passing soy sauce or being invited to the venue. VIP said this fashion show should be run regularly.

Miss Li, who was invited by Porst, said that every year the fashion week in Paris will take part in it.

For holding the event, she thought it was "a threshold". Although the atmosphere of the show is not as strong as that of Paris fashion week, Chengdu can also see that the big international fashion release is very good, at least indicating that Chengdu is in line with the international market.

The global president of a lingerie brand also said that Chengdu is a very fashionable city. It is beautiful and can be called an international fashion city. The demand for beauty and fashion is very strong here.

He also said that the brand will pmit the international fashion elements to Chengdu for the first time.

Let fashion week show in Chengdu

As more and more international brands enter Chengdu, the competition for high-end, high-end and luxury department stores is becoming increasingly fierce.

Fortunately, the department store is a bridge between the brand and the consumer, regardless of the evolution of the current competitive pattern, and understanding the needs of consumers and brands.

She also said that through this fashion show, sales of many brands doubled, and some even increased by four times.

It is revealed that the citizens of Chengdu are expected to see the fashion week again in September. There will be more cards and more surprises.

Indeed, in order to become a truly "fourth garment city in the mainland of China", fashion week is a must.