Italy Fashion Brand Roberto&Nbsp; Cavalli Plans To Open 85 New Stores In China
China has become a battleground for luxury brands. According to a report released by Bain market on Tuesday, China's luxury market in 2011 will increase by 25%.
In the face of China's luxury brand battleground, Italy
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RobertoCavalli Robert signed a cooperation agreement with China UCCAL- and Zeng (Shanghai) Fashion Trading Co., Ltd., in a joint statement released on Tuesday, it said it plans to open 85 new stores in China.
This cooperation agreement includes the establishment of a joint venture called Robert coy Li China Limited, of which Robert covary company holds 75% of the shares, while the Shanghai based UCCAL holds more than 25%.
UCCAL Group operates more than 700 stores in China, mainly StJohn, Isaia and Nike brands.
Robert StaffInternational and Dressing licensed by Italian company Just Cavalli and Class Roberto Cavalli series also have the same authorization.
UCCAL
The Group signed a cooperation agreement.
The three agreements are valid for five years, and can be renewed for five years after the expiration of the agreement. The total number of shops opened in 85 years is 85.
The first store of the company's main brand Roberto Cavalli will be opened in Beijing and Shanghai from the end of 2011 to the beginning of 2012.
The brand will have five stores in five years.
In China, the Just Cavalli brand, which has 10 branches in China, plans to open 50 branches, as well as 10 branches of ClassRobertoCavalli in China that plan to open 30 more stores.
Roberto Cavalli
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It will be managed by a joint venture between Robert and UCCAL, and Just Cavalli and Class Roberto Cavalli stores will be directly managed by UCCAL group.
Robert Calvary is a new fashion designer who is known for leather printing, patchwork and leopard design.
He pointed out that the agreement "helps tens of millions of Chinese consumers who know my designs and eventually can buy our products".
He also said that cooperation with UCCAL group would be "a great victory in China's important market and how attractive the market is, and I hope to go deep into it every day to understand its secrets and culture".
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