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North Qi: Leading China's "Fast Fashion"

2011/5/14 11:13:00 92

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2011 the nineteenth China International Clothing and Accessories Fair has come to a close. But in the eyes of the clothing industry, it is a never ending event. Here, the world clothing shoe and hat net reporter takes you into the Limited by Share Ltd, and understands together. Noble Elegant demeanor.

The Limited by Share Ltd, founded in 2004, is the forerunner of China's SPA (self owned clothing retailer) and is the leader of local fashion fast fashion.

As a national chain clothing retailing enterprise with innovative business mode and competitive power, nqi has pursued the mission of "providing customers with costumes and quality of life", relying on accurate market positioning and innovative business strategies, providing consumers with meticulous and diversified services, and has won the favor of consumers.

As early as 1997, he started the exploration and practice of clothing retailing, and gradually promoted the core of retail brand, chain operation, information management, direct marketing and member data marketing. management model In order to meet the needs of customers by constantly adjusting the changing service mode, the integration of commodity planning, design, production and sales was gradually established in 2007. SPA business model We began to implement and promote the nationwide strategy of chain coverage. {page_break}

With the rapid response to the market and the careful management of the supply chain, the scale of the regional chain has been developing rapidly. At present, there are hundreds of direct chain store chains in Shanghai, Fujian, Guangdong, Hunan, Zhejiang, Jiangsu, Jiangxi, Anhui, Henan, Shandong, Shandong, Shandong, Henan, Shandong, Guangdong, Hunan, Zhejiang and so on, with a total expected to exceed 2000 in 2016. In accordance with the "four or five" plan, in 2021, we will realize 4000 chain stores based on fashionable living centers.

On the way to popularize "fast fashion", he has been moving more and more. In 2008, he named "the ninth CCTV model TV competition" in the Straits area. In 2009 and 2010, he became the co organizer of the "International Miss Tourism Competition" in Fujian, and also strongly sponsored the shooting of popular movies such as Zhang Jizhong's "journey to the west", "Su three", "Xikou love song" and "Rhapsody in marriage". The combination of "business strategy" brand and strong fashion events and activities has aroused great concern of the industry and consumers.

In the future, we will continue to meet the needs of consumers. In line with the principle of responsibility for all shareholders, partners, employees and society, we will continue to maintain the effective growth of network coverage, take account of the development of enterprises and create social values, and lead China to be "fast".