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    China Youth Sports Equipment First Brand POOVE Starts Micro-Blog Marketing

    2011/5/30 11:13:00 84

    Brand POOVE Micro-Blog Marketing

    With the increasing popularity of micro-blog on the Internet, the first brand of Chinese youth sports equipment

    POOVE

    Also take the lead, landing on micro-blog platform, opening China Youth industry micro-blog marketing first.

    In April 2011, POOVE (China) Co., Ltd. officially launched the 2011 micro-blog project, and gradually launched the declaration including official micro-blog, blog on-line and youth growth.

    micro-blog

    A series of activities, including the competition.


    Recently, the reporter has learned through the Organizing Committee of the POOVE youth growth declaration that the preparations for the activities are being carried out closely and will be arranged in a strong summer period in July and August with young friends.


    This youth growth declaration micro-blog contest will focus on the theme of "Thanksgiving world and self enhancement". On the Internet micro-blog platform, we can arouse the desire and passion of young people through different topics on a weekly basis, pass the voice of micro-blog, share their feelings and experiences in growing up with their peers, help each other and promote growth together.


    From now on, young friends can listen to the "youth growth declaration" on Tencent micro-blog, get the latest information on activities, participate in various topics discussed by the government in time, and get more chances to win awards.

    At the same time, we can visit the space of POOVE youth growth declaration, and we can browse the latest youth growth information. POOVE will continue to publish and introduce some information about the growth status of Chinese and foreign teenagers through this platform.


    The POOVE Youth Development Declaration has set up five awards for the youngsters of micro-blog who have the highest popularity, the best speaker and the most active theme. Every winner can get a combination luxury suit including IPHONE, IPAD and MACBOOK. The total prize value of the event is as high as 100 thousand yuan.

    In the course of the activity, there will be a random award of micro-blog's participation in the award. The mysterious prize is worth looking forward to.


    As a caring action for young friends, the micro-blog competition will also work closely with the youth science and Technology Education Committee of the China Association for science and technology, and the psychological Popularization Committee of the Chinese Psychological Association. At that time, POOVE will continue to upload scientific information on mental health of young people, and regularly release the latest and most practical knowledge of adolescent mental health knowledge and physiological science for young friends and parents. This is also a long-term goal of POOVE micro-blog platform in the future.


    In the event of micro-blog's activities, POOVE will also invite experts to regularly answer some of the hot issues that happen in the youth group through micro-blog, and actively solve the "growing pains" for young people.

    In the future, young micro-blog will become a long-term and positive public welfare event led by POOVE (China) Limited, and make various forms of activities to promote wider youth groups.


    In order to grasp micro-blog's latest media form in time, it is POOVE's sensitivity as a leader of Chinese youth apparel industry and its high sensitivity to brand consumer groups.

    Chen Jinbo, general manager of POOVE (China) Co., Ltd., said: first of all, micro-blog's communication is in line with the character of the young people and is very popular with them. Therefore, it is a very good platform for the direct communication between the enterprises and the youth consumer groups. At the same time, micro-blog, as a more international media, is very compatible with POOVE's internationalization strategy.


    It is believed that this micro-blog activity will fully satisfy the dreams and enthusiasm of young people, and give POOVE young consumers a happy holiday with the prize given to them.

    As the first leader to seize the opportunities of micro-blog, POOVE, as the youngsters' apparel industry, is bound to get the most advantage through micro-blog.

    fashion

    And the most powerful tool to change the ecology of youth apparel industry.

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