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    LV'S Entry Into National Museum Of China

    2011/6/1 9:30:00 81

    LV Louis Weedon Brand Design Exhibition

    The theme of "journey of art time and space"

    Louis Vuitton Fair

    On the 31 day, the opening of National Museum in China opened up numerous controversies.


    The exhibition, which lasted for 3 months, occupied 4 exhibition halls in National Museum.

    The audience who had visited in advance said that after seeing the truth, "I only felt a dazzling pearl."

    Reporters at the scene today, the exhibition hall uses a large number of mirrors and lights.

    decorate

    It's quite psychedelic.

    Although there are not many spectators on the working day, staff in the field often prevent people from getting closer to each other. The security level is comparable to that of cultural relics.


    Chen Lvsheng, deputy director of the National Museum, said he also realized that the audience was curious about the introduction of the "LV" exhibition. After all, this is the first time that China has held a brand design exhibition.

    In response to questions from reporters, Chen Lu Sheng explained that the introduction of

    brand

    During the exhibition, more stringent screening was carried out than other kinds of exhibitions, with the standard being equal to history and art.

    He hopes to enlighten Chinese cultural and creative industries.


    And the person in charge of LV said frankly, "invest a lot of money, but it is worth the money".


    Netizens "Zen" does not hide their anger, he thinks, "this is a loss of national identity", "as a recently opened National Museum, how many Chinese civilization can be displayed, easily bought by an international luxury brand".

    At the same time, some netizens suggested that "we can do more special exhibitions with British Museum, Le Louvre Museum and the Metropolitan Museum. We need academic culture. We do not need to consume culture!"


    Zhang Tinghao, former dean of the Chinese Academy of cultural heritage, expressed strong opposition to China News Agency reporters. "I feel funny. There are so many cultural relics that can be displayed in 5000 years of civilization in China, and a pure commercial brand can be admitted to the state-level Museum exhibition hall." he believes that the current understanding of the museum's function has been deviant. "As a public welfare unit, the state Bo should also assume the function of guidance and education."


    Wang Boqiao, the curator, expressed different views when interviewed by reporters.

    Taking another luxury brand Cartire as an example, he has conducted tours in Paris's Palace Museum, the Metropolitan Museum of New York, the British Museum of London, the the Imperial Palace Museum and the Shanghai Museum.

    He believes that the exhibition that can enter the Expo is bound to combine art and Commerce perfectly and give people the enjoyment of beauty.


    "National Museum is a museum of Chinese history before it was rebuilt. It always gives people a sense of seriousness. The introduction of the LV exhibition is more vivid, more contemporary and more inclusive" in the museum's image. However, Wang Boqiao also admitted that such a theme can indeed be slowed down, especially for the newly opened national blog.

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