Wenzhou Shoe Enterprises GDS

German time 3 p.m. on September 15th, the 3 day German Dusseldorf International Footwear Exhibition (GDS) has just gone to half. The Wenzhou Jill shoes company, which has attended the exhibition, has already obtained 180 thousand pairs of leather shoes orders and more than 200 thousand pairs of leather shoes intentional orders.

Although the order is so rich, Li Guoguang, the foreign affairs manager of the company who is conducting the exhibition, is still not satisfied.

For Wenzhou shoes, GDS is a more important international shoe exhibition than the Canton Fair.

Some Wenzhou shoemaker owners even said that the number of orders received on GDS decided the shoe factory's foreign trade fate for a year.

At the current GDS in from September 14th to 16th, "at least 50 Wenzhou shoe manufacturers attended the exhibition."

Last night, the Dusseldorf Exhibition (China) Limited project director Bai Jiao told reporters that the exhibition area of Chinese enterprises on GDS was about 11000 square meters, of which Wenzhou shoes enterprises accounted for almost 1/3.

Li Guoguang's feedback from the exhibition site is that dozens of shoe brands in Wenzhou are directly exhibiting by shoe manufacturers, while exhibitors in Guangzhou, Fujian and Chengdu are mostly exhibitors through foreign trade companies.

Wenzhou's Dongyi, jelda, Tamar, Charlie and other footwear large foreign trade households, are GDS's old customers.

These enterprises, when they set foot in foreign trade in the early 90s of last century, had an indissoluble bond with GDS.

Charlie, chairman of the footwear industry under the command of GDS in Germany, Xie Weiguo, told a telephone interview at 10 o'clock on the 15 th (3 p.m. time in Germany), that Charlie shoes, which participated in GDS from 1995, had a good harvest from 1997.

Xie Weiguo said frankly that the partnership with Carrefour was established through GDS.

Now, there are more than ten thousand pairs of leather shoes produced by Charlie every year under the orders of Carrefour, and the price of each pair of orders is more than 110 yuan.

Not only that, WAL-MART, Peres and other shoes in Charlie are hundreds of thousands of pairs each year.

Now Charlie's shoes are exported to more than 100 countries and regions.

Because GDS has brought Charlie substantial returns, Charlie has more than 70 square meters of booth space per time.

The scale of the booth area is only about 200 thousand yuan for the booth, which is rare in Chinese exhibitors.

The Charlie showroom has more than 400 shoes.

Xie Weiguo said that the European and American customers who visited and ordered were in an endless stream, of which leather shoes had orders of several hundred thousand pairs.

The products of Jill's shoe industry are mainly European style men's leather shoes, men's slippers and leather sandals, and more than 40 last shoe models are more than 400 samples.

Although the order has been obtained, Li Guoguang is obviously not very satisfied.

He complained that the 15 and 16 days were just weekend. "Because Europeans generally do not work on weekends, they are basically old customers with fewer new customers."

In his view, although the shoe orders and intentional orders have about 400000 pairs, compared with the general shoe show can be said to be astronomical, but compared with the spring GDS held in March, "weekend reasons" led to an order less than 20%.

Complain about complaining, actually hundreds of thousands of shoes orders, or enough Li Guoguang happy.

When the reporter asked about the exhibition of Wenzhou counterparts on the phone, when the call ended, Li Guoguang went to the exhibition hall to help reporters understand the situation of Wenzhou shoe enterprises everywhere.

It is understood that Kangnai, Tamar, sumet, Mercedes Benz, Italy, trend, Tai Chi, Fuli and other dozens of Wenzhou shoe enterprises, we have good results.