China's Five Largest Footwear Brand: Price Fixing Collective Price Adjustment.

Right now clothing Company like Order goods Season, reporters from Lining, Anta and other five big brand The announcement found that Consumer I have to pay more. Yesterday, Lining announced that the fourth quarter of the price of shoes will be Rise 7.8%, clothing will increase by 17.9%. Coupled with the announcement by Anta, XTEP, PEAK and 31st degree at the order meeting, 5 famous sports brands in China are listed. Gym shoes and clothes Rise again to 20%.

According to institutional research, the price of the core products of the five major companies in China is about 200~300 yuan, and the increase will cost consumers 50 yuan per item (double) on shoes and clothing.

This is not the first price increase for the five major brands in the country, and its products have risen by 10%-20% this year from the data released at the beginning of the year and annual reports. The fourth quarter's price increase caused some consumers' questions. "Why should we keep on rising?" The main reason for the increase is "the rising cost of raw materials and the development of products, and the types and price bands of footwear products have been widened". Some statistics show that the price of leather has increased by about 25% this year, but cotton prices have fallen by more than 30%.