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CHIC2012: Traversing In Discovery

2011/7/12 15:26:00 58

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The nineteenth international clothing and Accessories Fair (CHIC2011) has just ended for more than 3 months. When more and more exhibitors entered the exhibition harvest stage, CHIC2012 has gradually entered the line of view.

Recently, CHIC organizers revealed that the registration of exhibitors in 2012 has been officially launched. Exhibitors can call the hotline 4001-118-328 for consultation, and can visit the CHIC official website to understand the 2012 exhibition area dynamics.

According to the organizers, CHIC2012 will be held on 26~29 March 2012, with the theme of "crossing".

Around the promotion of CHIC brand value, the organizers put forward higher requirements of service standards, will focus on exhibitors, spectators, activities, culture, on-site services and other aspects of quality control CHIC soft power to enhance.

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CHIC

On the official website, the exhibition image of the new year is fresh.

The organizers said, "the image in the CHIC2012 exhibition, we use bright coloured ink to form a visual screen that is full of tension and impact. The feeling of new creativity and passion gives people a sense of strength and penetration of CHIC accumulated over the past 20 years from the senses."

In fact, as early as CHIC2011 has not yet concluded, exhibitors and spectators have seen the theme of the new exhibition from the media.

"Traversing" is a recent buzzword, but it is the most true portrayal of CHIC.

In the past 20 years, CHIC has gone through the ups and downs along with the industry.

Through history, CHIC has grown with the development of the garment industry.

In the past 20 years, CHIC

exhibition

The area expanded from 11 thousand square meters to 100 thousand square meters in 2008, and 110 thousand square meters in 2011. The number of exhibitors has increased from the first few hundred to more than 1000 brands nowadays.

Over the past 20 years, she has welcomed Pierre Cardan, Ferre and Valentino, who have great influence on China's fashion industry. She has witnessed the growth of large garment group enterprises such as Shanshan, YOUNGOR and Bosideng. She has witnessed the growth of Wenzhou model, Shenzhen women's clothing and Hangzhou style women's wear.

Through history, CHIC is changing from "refraction" industry to "lead" industry.

In the past 20 years, the function of CHIC has evolved from a single business platform to a diversified platform for trade promotion, fashion experience and resource exchange.

China's clothing forum, China apparel distribution, China clothing brand annual awards and dozens of other related activities have further expanded the professional platform function of CHIC.

In the past two years, the CHIC organizers have conducted a series of cross-border attempts. The theme oriented fashion art gallery has incorporated creativity into professional exhibitions through painting, installation, sculpture and other artistic forms. With practical actions, CHIC has gradually become the most fashionable platform with the most fashionable experience, the most advanced and trend leading, the most creative and cross border inspiring.

2012 will be the year of implementation of "12th Five-Year". It is the key period to realize the "clothing power". The most important indicator of the clothing industry is brand development.

Since its foundation, the CHIC organizer has taken "guiding the progress of China's garment industry and promoting the development of China's clothing brand" as the purpose of the exhibition.

In 2012, CHIC put forward higher requirements for itself.

Today's CHIC is not based on scale, nor does it expand the exhibition area blindly.

businessman participating in an exhibition

Quantity, CHIC has put forward higher requirements for itself, and has provided opportunities for exhibitors to participate together.

China's clothing market and products are in the accumulation of quantitative change. Under the catalysis of brand forging power, it will eventually bring new growth and explosive force.

As Chen Dapeng, executive vice president of the China clothing association, said: "in the past two years, the road of CHIC scale development has come to an end, and then enters the brand new stage of service value."

CHIC2011 is at the junction of 11th Five-Year and 12th Five-Year. In the face of a new development period, the apparel industry professionals will find the past, today and future of the industry through the CHIC situation. While on the way to the growth of China's clothing brand, CHIC will continue to travel all the way. In 2012, it will lead the industry to find more enlightenment from the re crossing.