H&M Beckham &Nbsp; Valentine'S Day Launches Underwear Series.
Football golden boy David
Beckham
(David Beckham), the global superstar with millions of fans in the world, will join hands with H&M to launch its Bodywear man.
Underwear
Series, the two sides have reached long-term cooperation.
With the establishment of a long-term partnership with H&M, Beckham will sell exclusively its DAVID BECKHAM underwear series at 1800 branches in 40 countries around the world, and launch new products on a quarterly basis. This also marks the formation of important cooperation between the two sides of the H&M.
It is reported that the first quarter product is expected to be launched in February 2, 2012, coinciding with Valentine's day.
"Over the past few years, my whole team and I have been doing our best for the Bodywear underwear series, and I am proud of the samples we design." Beckham said, "as a global fashion retailer, H&M's global vision and marketing capabilities for our brand products are beyond doubt. Our strategic layout will expand with the best business partners like H&M.
I am very excited and I look forward to showing our new products to H&M customers in February next year.
"
Sophie Beckham, the design director of H&M, said: "David Beckham is both a sports star and a fashion icon. It is a great honor for us to conspire with him on the DAVID BECKHAM Bodywear underwear series for a long time in," Ann-Sofie Johansson said.
I hope this is the beginning of our successful cooperation. Let us all look forward to the exciting time of Valentine's day in 2012.
"
Being recognized as one of the most appealing people in the world, Beckham has been able to arouse people's popularity wherever he goes, and he himself has become a leading figure in many fields.
In 2011, Beckham and his business partner, Simon Fuller, announced that a brand new Fuller would be launched.
brand
DAVID BECKHAM, and underwear series is one of them.
As Beckham's most trusted long-term business partner, Simon said: "cooperation with H&M also marks the pformation of Beckham from sports stars to entrepreneurs and popular idol.
H&M's passion and strong support, as well as its global scale and marketing capabilities, will undoubtedly further enhance Beckham's global image and charm.
"
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