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Qingdao: The Risks Facing The Garment Industry Are Increasing.

2011/8/23 19:26:00 34

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For a long time, Qingdao

Textile and clothing

The majority of small and medium-sized enterprises in the industry, most of the independent innovation ability, serious lag in building independent brand, low industrial level, leading to the whole industry

profit

Ability is not strong.

In this regard, this year, we will vigorously create an environment conducive to the structural adjustment of the industry, promote enterprises to increase their independent innovation and create their own brands, so as to accelerate the whole process of industrial pformation.

In the list of the top 500 China's top 500 foreign trade companies, the city's group was successfully listed, though only 399th.

Qingdao

The textile and garment industry is the only enterprise that has been selected. The production equipment of the green spinning group has been upgraded and the spinning equipment has reached the first-class level in China. The weaving equipment has reached the world first-class level, showing stronger endurance in the fluctuation of cotton price.

At the same time, red collar group, Hongni group and other enterprises this year also accelerate the development of standardization, branding, scale and high-end.

"The further enhancement of the comprehensive competitiveness of Qingdao's textile and clothing leading enterprises has played a good exemplary role and has led the whole industry to accelerate its pformation."

stay

Forced mechanism

Driven by this, Qingdao textile and garment enterprises began to do their homework on the basis of independent innovation and independent brand.

At present, the textile and garment industry in Qingdao has 3 state-level enterprise technology centers, and more than 70% of the enterprises have set up technology centers. They have 8 famous brand products in China and 35 famous brand products in Shandong, and the proportion of brand clothing output to total clothing output has increased from 17% to 25%.

The progress of enterprises in independent innovation and independent brand is undoubtedly the continuous upgrading of added value of products.

A person in charge of the Municipal Commission said that the next step will be to promote textile and garment enterprises to deepen trade exchanges, investment negotiations and technology docking with Qingdao and other domestic and foreign counterparts by organizing exhibitions and trade fairs.

Popularity

And create more favorable conditions.

The original design is not many, the clothing culture connotation is short, the independent brand with strong competitiveness is few, most of the enterprises are mainly OEM.

The apparel industry is facing increasing risks.

It is understood that the sharp fluctuations in raw material prices have become the first problem in the first half of the year that has troubled Qingdao's textile and garment enterprises.

"In the knitting industry of Qingdao, cotton yarn accounts for more than 80% of the main cost of the enterprise. The price volatility of raw materials directly affects the production and operation of enterprises.

Cotton prices rise, needless to say, when cotton prices fall, raw materials purchased by enterprises at high prices suffer from low-end end product market, and profit margins are squeezed, resulting in serious impact on enterprise orders. Some enterprises are afraid to take long orders and large orders directly because of unstable prices of cotton yarns, which directly affect downstream and terminal customers of the industry chain.

The director of the consumer products industry bureau of the City Commission said.

And the long-term lag of our textile and garment enterprises in the innovation ability has increasingly become the soft spot of the industry.

A textile expert in our city pointed out that the original design of the textile and garment enterprises in the city is not many, the clothing culture connotation is lacking, the independent brands with strong competitiveness are few, and most of the enterprises are mainly OEM processing.

At the same time, the marketing channel development ability and control power is insufficient, and the public service platform such as R & D, information and training is not perfect, and the information level is still relatively low.

"The existence of these problems has made many textile and garment enterprises in our city not strong in core competitiveness, long-term in the low end of the value chain, and the ability to resist risks is naturally weak."

All kinds of facts show that the risks faced by the textile and garment industry are increasing.

Since this year, the majority of textile and garment enterprises in our city have obviously felt the weakening of traditional competitive advantages due to the combined influence of RMB appreciation, the expected export rebate rate, the fluctuation of raw material prices, and the increase in labor costs.

It is estimated that the profit rate of cotton textile, wool textile and garment industry will decrease by 3.19%, 2.27% and 6.18% respectively, and the profit rate of cotton textile, wool textile and garment industry will be decreased by 3.19%, 2.27% and 6.18% respectively.

In the first five months of this year, 738 textile and garment enterprises above Designated Size reached 55 billion 270 million yuan in output value, an increase of 17.7% over the same period last year, accounting for 12.9% of the seven key industries in the city, accounting for 11.2% of the total industrial output value of the whole city.

Since 2010, the textile and garment industry in our city has been affected by many factors, such as the turbulence of raw materials, such as cotton and other raw materials, the ups and downs of the market, the obvious trend of the pfer of orders, and the increase of the financing cost of enterprises.