Guangzhou World Trade Clothing City Moves Towards The Center And Harmony

All social societies in China Economic transformation It will give rise to the adjustment of industry. The garment industry of Guangdong will start from the "10 years of the 2003" SARS "after the" spread of the base "to the" financial crisis "in 2008. As the birthplace of China's clothing wholesale industry, Guangzhou must undertake this historical mission, and Liuhua business circle has become the first choice.

The reporter found that in the field of clothing wholesale industry, in the development of the rule of "separating each other from time to time", after 20 years of rotation, it is now entering the stage of "flowering and nourishment". As China and even the world's most concentrated clothing wholesale industry center, Guangzhou clothing wholesale business center once again entered a new round of golden cycle, and the Guangzhou world trade dress city is also moving towards the center and integration direction.

Clothing market presentation Circular type According to the 2010 Research Report of the China Apparel Industry Association, with the advent of the Internet economy era, the concept of "wholesale" in the traditional sense of "business circles, markets, clusters, information, logistics, production, marketing, channels and terminals" has undergone fundamental changes. Wholesale is no longer a mere form of business, but has begun to re-enter the complex business complex. The development of China's clothing market has gone through four stages: "forming business circles, transforming business circles, upgrading business circles and emerging business circles". In addition to the traditional clothing trade area, the new complex business city has become the focus of the new round of competition in the clothing market. That is, the "new blue ocean" field of China's clothing market. The professional clothing market or clothing trade circle began to blur again. With the development of network economy, experience economy and creative economy, the idea of simple wholesale clothing is gradually disappearing. "Going wholesale" has become a new trend of the development of clothing trade circles in the future. Therefore, China's clothing trade circles will face new opportunities and challenges. With the development of Chinese cities and the re development of business models and the changes of market functions and formats, the development process of China's clothing trade circles has undergone circular, spiral and regressive upgrading. Scattered sales - concentrated sales - professional sales - compound sales. Therefore, the clothing market in the future will reappear complex function, that is, the simple professional clothing business circle is becoming more and more difficult to survive, and the trade complex with exhibition, logistics, creativity and network functions will be a new trend and trend.

　　 Upgrading of industry and the return of value in Liuhua business circle

According to the planning policy of the Guangzhou municipal government, the wholesale market of Liuhua business circle will be upgraded and reformed, based on market transformation, developing clothing display, sales and e-commerce, improving the competition level of the clothing wholesale project of the business district, and gradually moving out and merging the market with low grade and poor profit.

The reporter was informed that the Guangzhou government put forward the strategy of promoting the "three way" (37 way, eight road, and Kang Wang Road) in recent years, and gave relevant support policies to the modern commercial and commercial development belt formed before the need. Among them, in developing large-scale clothing wholesale market, the government of Liwan District has given more preferential policies to enhance the "ten fields" (medicine, clothing, aquatic products and other specialized wholesale markets) and enhance the industrial structure to give priority to the development of the third industry, and to strengthen and expand the professional market. {page_break}

In addition, in order to cultivate and support the Liuhua business circle, the Yuexiu District government also took the area as a key supporting area in the 11th Five-Year plan, which resulted in supporting other projects and creating a good business atmosphere for the region, creating a good business environment advantage for Liuhua business circle.

According to the planning of the Yuexiu District government, Big Liuhua business circle It will become a new wholesale industrial cluster area with unified management, unified image, unified logistics and unified information. Liuhua clothing professional market Park Development Committee is also responsible for upgrading the entire industrial chain, promoting the development of the professional market, and improving the quality and competitiveness of the entire garment industry in Yuexiu District.

"With the promotion of industrial upgrading, Liuhua business circle has begun to transform from traditional business circle to modernization." Peng Peng, Secretary General of the Guangzhou municipal Private Economic Development Research Association, believes that the financial and taxation policies of Guangzhou can not match Guangzhou's rival to Hongkong, which is adjacent to Guangzhou. Compared with Shanghai, an international financial center, Guangzhou is not as good as Shanghai in terms of talent flow, capital flow, information flow and so on.

　　 Base bloom to central city return

Although China's clothing trade circles are everywhere, Guangzhou, as the birthplace of clothing wholesale industry, still has its advantages in tradition and times.

"The wholesale market of clothing in Guangzhou has not entered the decline stage of life cycle as predicted by some experts. Why?" in view of such problems, Professor Xiao Yi of the school of management at Guangdong University of Business said in the Guangzhou circulation development report (2007-2008) that "the three big cities of Guangzhou, Hongkong and Shenzhen have been competing for the status of the central city. In the process of realizing their own" polarization "effect, the cities in Pearl River Delta have been developing competitively rather than effectively integrating resources.

Xiao Yi analysis said that after entering the twenty-first Century, the Guangzhou municipal government actively sought a breakthrough in the municipal construction. Meanwhile, Hongkong's economy was slowed down by the financial crisis and its influence greatly declined. The development potential of Shenzhen was also affected by the loss of preferential policies for China's accession to the WT O. Guangzhou's status rose again, and the economic radiation ability of its central cities began to emerge.

Guangzhou is positioned as a "National Central City" and "an international metropolis", which plays an important role in the re turn of the new generation of garment wholesale industry center to Guangzhou. The "wholesale market layout plan of Guangzhou" adopted by the final judgment in 2008 has positioned Liuhua business circle as the clothing wholesale center in the Asia Pacific region. The industrial division of labor determines the direction of regional development. Guangzhou world trade garment city seize this opportunity and take advantage of the core position of Liuhua business circle to concentrate on building the garment wholesale industry center. Because of its clear positioning, coupled with transportation, matching, logistics, e-commerce, trade and other modern business models, Guangzhou world trade clothing city has become a new starting point and platform for the clothing wholesale industry of Liuhua business circle.