A Rope Linking Upstream And Downstream Industries
With the development of the textile industry and the unremitting docking between the upstream and downstream industries in recent years, small accessories such as zippers and buttons have no longer simply played the role of linking cloth, but are endowed with more connotations, not only connecting downstream enterprises, but also connecting with the terminal market.
From functionality to artwork
In many excipient products, zippers are undoubtedly one of the most important and most visible categories.
Zipper (Wuxi) Co., Ltd., the first overseas listed company in China zipper, is one of the most complete zipper manufacturers in the same industry. Most of the high quality zippers produced by the company are classified according to the category of terminals, including men's wear, women's wear, children's wear, outdoor sports, luggage and home textiles, etc. the material is metal, resin and nylon, and the shapes, styles and styles of the code, pulling and pulling are all different.
If the zipper has different parts such as pull head and pull tab, then the button will really be called "big product".
This is the product of three button buttons products (Shanghai) Co., Ltd., which has been engaged in button production for over 20 years. Our products are mainly made up of spring buttons, big white buttons, striking buttons, four buckles, brass clasps, five clasps, trousers front buckles, cowboy buttons, bump nails, corns, alloy buttons, fashion buttons, gourd buttons and clothing accessories.
Speaking of the development of excipient industry in recent years, Mr. Zhang, the three company responsible for the October Shanghai Intertextile fabric exhibition, said that the previous excipient products were more concerned with functionality, and now more emphasis was laid on decorating, or even upgrading the entire garment like a work of art.
First of all, from the point of view of terminal, fabrics, accessories and final clothing are all provided to consumers.
In recent years, with the increasing demand for clothing, consumers are increasingly concerned about accessories, and even pay for a dress because of a bright button.
Therefore, the importance of excipient enterprises is obvious.
On the other hand, there are more and more kinds, colors and materials of accessories. Many downstream enterprises will not continue to use the last season's excipients. This requires the excipient enterprises to have their own design concepts and have their own design departments, though this will increase production costs, but only by doing so can they develop continuously.
Mr. Zhang said, "now, the three design department is mainly doing two aspects of work. One is to design and develop new products according to the requirements of customers. The two is to generalize the design concept according to the prevailing trend, and make samples for customers to choose.
For example, this year is more popular to do the old style, the company has prepared different categories of products to customers, increasing the choice of customers.
Consciousness decides development
In addition to developing superior products,
accessories
Brand companies continue to improve other related services and details, giving bonus points to enterprises.
These excipient enterprises with advanced consciousness and steady steps have explored a way of development in their continuous progress.
In addition to making buttons as artworks, the three companies are also increasing their voice in other aspects.
For example, its constantly innovative beat machine.
Mr. Zhang said that this year's company's
New pattern
The Newcastle machine has extended the advantages of three similar products in the past, and has made innovations in detail and technology. It will give customers a unique experience.
In addition, three of this company has changed its new image this year, and has a new LOGO which can represent the business philosophy and cultural value. The new image of the company will be unveiled in October.
Sun Dong textile (China) Co., Ltd. is a Japanese invested enterprise jointly invested by Japan's Marubeni Corporation and Japan's East Textile Corporation.
After more than 10 years of development, the company innovating research and development on several major products, such as linings, men's interlining, shirt interlining, and so on, and continuously produces interlining which meets the market needs. At the same time, it also develops suitable fashion for the world every year.
High-end products
。
Since its establishment, almost every year at the end of October, the company has participated in the Intertextile surface accessories exhibition, and has launched timely new products that are suitable for market demand, thus consolidating its leading position in the industry.
At present, with the increasing sales volume at home and abroad, the company has established offices in Beijing, Shanghai and Guangzhou.
ZMA company's zipper brand - CMZ, has nearly 100 professional R & D team, not only has the testing center, design department, information center, but also set up the Intellectual Property Office, process standard office, Seiko workshop and so on.
At present, the CMZ brand has gained more than 10 independent intellectual property rights, and has been recognized by TARGET, BESTSELLER, JCPENNEY, LOTTO, G-STAR, CK, LEVI S, DKNY, GUESS, and other well-known brands at home and abroad.
From supporting roles to highlights
From the original small exhibition area to a separate exhibition hall, and then there is a trend exhibition area of accessories, and now it has developed into two pavilions and an excipient trend exhibition area. Garment accessories are playing a more and more important role in the China international textile fabrics and Accessories Expo, which is called the barometer of China's textile industry.
In October this year, Intertextile, the excipient hall occupied two pavilions of E7 and N5, with a total area of about 25000 square meters, an increase of 57% over the same period last year, including more than 400 exhibitors at home and abroad, including 350 exhibitors in China and more than 60 overseas exhibitors.
On the one hand, it shows that garment buyers and fabric enterprises' demand for excipient products is increasing day by day. At the same time, it shows that the strategy of building a one-stop communication platform and promoting seamless connection between surface accessories and downstream customers is very popular.
It is understood that this Intertextile surface accessories exhibition, accessories exhibition hall about 20 product categories, zipper, buttons, trademarks, lining, lining, lace, embroidery, ribbon, applique, sequins beads drill, coat hangers and other 9 major product categories, including clothing lines, clothing filling, shoulder pads, cups, clasps, hook and other products.
Among them, the N5 hall is mainly made up of zippers, buttons, applique, sequins beads, lace embroidery, etc. the E7 Pavilion is mainly lined with lining, lining and trademarks.
At the same time, the fashion interpretation area set up in the E7 Pavilion will continue the past trend, focus on displaying excellent excipients products, and strengthen the promotion efforts to the excipient exhibitors.
{page_break}
Speaking of the Intertextile surface accessories exhibition, which plays an important role in the development of the excipient industry, three Mr. Li believes that the Intertextile surface accessories exhibition attracts many buyers both at home and abroad every year, and some big brands and famous enterprises are gathered here to set up an excellent platform for the upstream and downstream industries, so that exhibitors can meet with new and old customers here.
He also said: "at home and abroad, many of the three exhibitions in the industry only attended Intertextile accessories exhibition, so they also expressed great hopes for the exhibition.
It is hoped that the exhibition will have a continuity after each end, so we should not retain the exhibition site and let the influence continue.
- Related reading
- Global Perspective | Why Has Luxury Companies In Britain Been Struggling?
- travel arrangement | Happy News And Ctrip Business Travel Cooperation One-Stop Travel Management Services More Perfect
- Subordinates | You Can Become More Outstanding In The Workplace.
- effective communication | How To Answer The Embarrassing Topic In The Interview?
- Office attire | Dress Etiquette For Business People Makes You Look Great.
- Trademark registration | 桂平市工商局發(fā)展培育商標(biāo)成效顯著
- Trademark registration | Enterprises Should Be "Abusive Rather Than Lacking" In Dealing With Trademark Registration.
- Document management | He Weiping: Cloud Storage Has Brought New Changes To The Way In Which Enterprise Files Are Used.
- Efficiency manual | Special Abilities Enable You To Break Through The Plight Of The Workplace.
- effective communication | For White-Collar Workers, Workplace Communication Is Very Important.
- Dongguan Shoe Exhibition Takes Enterprise Pformation And Upgrading Platform
- 古今內(nèi)衣9個月累積銷售額已超2010年全年
- The Tenth China International Hosiery Fair Will Be Opened.
- Zheng Sijian, Founder Of Italy Home Textile Brand, Casa Tianjiao, Said: The Soul Of The Brand Can Not Be Duplicated.
- 臺灣將舉辦最大的紡織展銷會
- 31St Degree Re Sign NBA Star To Attack TV Advertising.
- Will The Real Role Of Clothing Be Lost?
- 2011 China Keqiao International Textile Fair Will Be Held Soon.
- 努爾加的服裝店
- Hogan&Nbsp; By&Nbsp; Karl&Nbsp; Lagerfeld&Nbsp; 2011 Autumn Winter Shoe Series.