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2011 China Textile Market Forum Held In Shanghai

2011/10/20 12:38:00 19

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In October 19th, the "Rainbow 2011 China Textile Market Forum" jointly hosted by the China Textile Industry Association, China Textile Association, China Textile Information Center and Frankfurt Exhibition (Hongkong) Co., Ltd. was held in Shanghai.

The forum takes "searching for a new market path - the world and China" as the theme, taking a global perspective, penetrating insight and specialization analysis, and through various ways of communication such as topic presentation and dialogue.

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This paper discusses the new mode of textile marketing channel, and strives to provide a new market path for textile enterprises in the complex environment.

With the change of macroeconomic situation at home and abroad, the three key elements of capital, raw materials and labor market change is undoubtedly the key issue for the textile industry to face.

At the same time, the global economic downturn and the appreciation of the RMB exchange rate make textile enterprises need to abandon the traditional mode of export. The more stringent policies of national energy conservation and emission reduction have brought huge environmental costs to textile enterprises; there are still some surplus production capacity in the textile industry, lack of brand awareness and low added value of products.

All these factors require textile enterprises to actively seek upgrading and pformation, from pure processing and manufacturing to comprehensive service, and seize the two ends of "smile curve".

At the meeting, guests from China's textile industry agreed that

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The complicated economic environment at home and abroad should focus on the Chinese textile industry and follow the trend of the times to find suitable development paths.

At the same time, industry colleagues still need to learn from each other, share information and actively open up new market space.

At the meeting, some speakers were active in China.

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Industry development strategy.

Feng Qing, senior vice president of Li Feng Trading Service (Shanghai) Co., Ltd., a well-known global textile sourcing company, believes that the world textile and garment industry has entered the era of "fast fish" eating "slow fish". Textile and garment enterprises should constantly investigate the changes of the target market in terms of taste and trend, instead of building a business behind closed doors, relying on one or two products to sustain the development of enterprises.

Yuan Yue, chairman of the zero point research and consulting group, also suggested that Chinese textile enterprises should try every means to open up the clothing and home textile industry and seek the development of the whole industry chain, which is conducive to enhancing the competitiveness of enterprises. He also believes that China's textile and garment industry has the opportunity to build a global e-commerce platform.

Du Yuzhou, President of China Textile Industry Association, industrial and

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Wang Liming, director of the Department of consumer goods industry, and more than 400 leaders, experts, entrepreneurs and media members from the global and Chinese government departments, trade associations, economic circles, management fields, financial institutions, securities companies, enterprises and institutions of higher learning attended the meeting.