The Twenty-Seventh London Fashion Week "Fashion Shenzhen" Series

First, the series of fashion Shenzhen activities.

In order to further implement the development strategy of "Introduction" and "going out" and promote the economic and trade cooperation between Shenzhen and Europe, at the invitation of the British China Trade Association, the European Economic and trade delegation, jointly organized by the deputy director of the Shenzhen science, technology, industry and Trade Commission and Information Technology Committee, and the Shenzhen Municipal Science, technology, industry and Trade Commission and Shenzhen garment industry association, will organize a series of cultural, economic and trade activities during the twenty-seventh London Fashion Week (2012 spring / summer London Fashion Week) London Fashion Week on 16-21 September 2011.

The activities received the attention and strong support of the British Embassy in People's Republic of China and the London municipal government. Ambassador Liu Xiaoming, Ms. Hu Pinghua, her husband and wife, Zhou Xiaoming counselors and important members of the London municipal government will attend a series of activities.

Guests and reporting media:

Guests: Ambassador Liu Xiaoming of People's Republic of China, Mrs. Hu Pinghua, husband and wife of Zhou Xiaoming, counselor of the Sino British Trade Association, CEO Stephen Phillips, Stephen Perry of the 48 Group Chairman, Geyang Huang of China Affairs Director of London Investment Bureau, city government officials of London, and 200 people from all walks of life, such as China World Trade Center Promotion Association, British investment and trade department, Saint Martin Institute, London Fashion Institute and so on.

Media: BBC, financial times, Sing Tao Daily, guardian, twenty-first Century economic report, Xinhua News Agency London branch, CCTV, Vogue fashion network, high-end fashion network, Marketing marketing magazine, Marketing Week market weekly, China Daily China Daily, etc.

Exhibition:

The 20 famous brands of Shenzhen, such as gresis, Europe, Ji Houfeng, Mu Lan, MYMOMENT, Napa, Mondial, pink, wardrobe, Xin Fang, Li Qi, Deng Hao, Fei Fei, Osani, Doudou, Huan Huan, Kabun, metaphysics, Shenzhen new textile and white night, will be displayed at the London Fashion Week exhibition site, exhibiting the Shenzhen fashion week Mini exhibition. The overall display of Shenzhen brand design creativity and visual design concept will be fully communicated and co operated with the famous British and international clothing and accessories designers, garment enterprises, media and professional buyers, and a series of business activities will be launched.

Walking show:

In September 19th, the Freemasons Hall of the Somerset palace near the main venue of the fashion week will hold the "2011 Shenzhen fashion industry promotion" (FASHION SHENZHEN) event, and will invite representatives from experienced European market developers, fashion buyers, retail giants and fashion brand management agencies of the famous European garment enterprises to participate in the negotiation. "Mason,"

It will lay a solid foundation for future substantive cooperation.

The most obvious concern is this year's fashion show. Deng Hao and Xie Haiping, two famous designers in Shenzhen, will hold two fashion shows featuring oriental culture and fashion.

The fashion show will showcase the top achievements of Shenzhen in the field of fashion design to the European and international fashion industry, media and professional audiences. It will embody the colorful modern dress culture of Shenzhen, attracting the eyes of the most influential European fashion buyers, fashion retailers, Shi Shangpin executives, senior fashion critics and fashion media. This will further expand the influence of Shenzhen's fashion industry in the international fashion industry, and bring valuable potential business opportunities to the fashion designers and designers who made the best of the day.

Fashion Designer:

Deng Hao: Chairman and artistic director of Shenzhen Deng Hao fashion dress Co., Ltd., Deng Hao, China's top ten fashion designer, has been working hard for years to study the unique knitting technology of tattoo, which is displayed on knitted garments, and is the pioneer of Chinese knitted fashion. Deng Hao not only promoted the trend of fashion of knitted garments, but also skillfully knitted and woven fabrics to make knitted garments no longer monotonous and full of limitless possibilities. The creation of "flower demon" design style was well received by the industry and the market.

His daughter, Nicole, graduated from St. Martin's College of art in London in 2008. He specializes in fashion design and fabric dyeing and printing. His graduation works are favored by the British media, and he is regarded as one of the most promising new people of the six new year.

In 2011, Deng Hao and his daughter Nicole jointly designed the theme of the fashion is to bring a very meaningful "flower demon: Quran China Red" series.

"Koran China Red" is inspired by the red Chinese Pavilion of Chinese classical national characteristics in World Expo, Shanghai. This time, Deng Hao made the combination and application of the Western Islamic architectural structure and the classic church patterns and colors, and the traditional Chinese ancient architecture and patterns. It also boldly used the strong impact of "red and green" and full of boundless national charm.

Xie Haiping: Xie Haiping, known as "China's Lssey Miyake" by the European authoritative fashion media, has frequently exhibited major exhibitions in China and abroad in recent years. It represents Shenzhen's continuous participation in the two London Fashion week. Its beautiful Chinese style works attract great attention from the international fashion industry, and his design style is also sought after by more and more people.

He perfectly combines Chinese elements with modern fashion, further enhancing the international influence of Chinese fashion.

This year, Xie Haiping will continue his distinctive personal temperament and reinterpret the infiltration of fashion and Chinese flavor.

It calls for people to pursue nature, fashion, personality and sweet way of life, so as to constantly innovate, try and pursue the perfect life bravely.

Its work is the folds of popular fashion, enhancing the stereoscopic sense and quality of visual effects. Feathering is like an angel's incarnation, bringing hope and longing to people.

The romantic tone of Western oil paintings, combined with the shape of butterflies, combines Chinese Romantic legends with Western classical elements, and feels the culture from ancient times to the present, and we are pforming.

Investigate:

In the meantime, the delegation will also inspect 2011 100% British Design Exhibition (100% Design London), 2012 spring / summer Milan fashion week (Milano Fashion Week), "2012 spring / summer Paris Fashion Week" (Paris Fashion Week), and visit the British Fashion Association, Saint Martin Art Institute and the British Fashion Awards Committee, the French High Fashion Association, Italy Fashion Association and other institutions, and visit the famous fashion companies in the UK, Italy and France.

The European Economic and trade activities are one of the key activities of our city's expansion of overseas markets in 2011.

This trip to London is based on Further Strengthening fashion exchanges and cooperation between East and West, and promoting the integration of Shenzhen's clothing industry into the international fashion circle. It provides a valuable opportunity for enterprises and designers to perform on a top fashion platform and internationalized atmosphere, effectively expanding the international space of Shenzhen's garment industry, and bringing a broader international vision and international channels for Shenzhen's fashion industry. This will help Shenzhen's fashion industry move towards internationalization and create Shenzhen's fashion brand with more international competitiveness.