FIOCCO Senior Women's Wear Brand
FIOCCO senior women's clothing brand positioning:
Middle and high-end fashion business women's wear,
target
Consumption is 30-40 years old, extended to 50 years old women, urban business groups, elegant consumption, confident beauty.
The basic idea of FIOCCO's brand development is:
A successful brand consists of three parts.
product
R & D, production planning,
Operate
And channel management.
Italy introduced by the company
brand
。
After 4 years of testing in the Chinese market, China has integrated the culture of the Chinese market, integrating Chinese and Western culture on our brand and displaying it on clothing.
Since 2011, it has been stationed in front-line shopping malls in China's first tier cities.
The target shopping arcade is Shenyang Zhuo Zhan, Wuhan Plaza, Beijing old Yansha, Beijing Cui Wei, Beijing Parkson, Shanghai Jiu Guang Department store, Shanghai first eight hundred companion, Shanghai Dongfang commercial building.
Target brand:
BARBARE BUI in France
Design team
Italy combines with the top design teams in China.
international
Fashion trends, combined with Chinese design culture
Product situation
30% of garments are manufactured outside Italy, Japan and Hongkong, and 70% are manufactured locally.
Fabric:
Fabric 70% comes from
France
Italy,
Britain
And Japan
Product price band
Spring and summer: 1000 - 4500 (main price 1000 - 3000)
Autumn and winter: 2000 - 20000 (main price 2000 - 7000)
FIOCCO senior women's wear brand {page_break}
FIOCCO senior women's wear brand {page_break}
FIOCCO senior women's wear brand {page_break}
FIOCCO senior women's wear brand {page_break}
FIOCCO senior women's wear brand {page_break}
FIOCCO senior women's wear brand
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