• <abbr id="ck0wi"><source id="ck0wi"></source></abbr>
    <li id="ck0wi"></li>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li><button id="ck0wi"><input id="ck0wi"></input></button>
  • <abbr id="ck0wi"></abbr>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li>
  • Home >

    Dialysis China's Clothing Industry Is Most Short Of Brand Thinking

    2011/11/17 16:19:00 23

    Dialysis Brand Thinking

    On October 21st ~22, China's first clothing conference opened in Beijing. Du Yuzhou, President of the China clothing association, said at the meeting: "China's garment industry has changed from" big "to" strong "for 10 years. However, the Chinese garment industry is still "big" but not strong.


    China clothing Feng Dehu, a full-time vice president of the association, took the Shengzhou tie as an example: "the necktie made by Shengzhou accounts for 50% of the international share, but the unit price of each tie export is only 1.61 dollars, so the market share can only be called the market processing share, not the market share, because our one hundred ties may not earn other people's ties."


    There is indeed an embarrassing situation in China's apparel industry. Whether it's fashionable women with fashionable trend, high update rate, or business men's wear with long selling cycle and less design changes, sales of foreign brands have a strong advantage, and domestic brands of the same category are relatively cold treated. Reporters in Beijing shopping centers, department stores found that foreign brands firmly occupy the golden berth, turnover is also far ahead of the domestic market. brand 。


    "Big names like Chanel and LV have experienced not only a century of accumulation, but also a solid step forward on the road of brand management." Du Yuzhou said: the cultural value of a brand should exceed its physical value. Because of the improvement of technological level, people's knowledge growth and physical value will be lower and lower, and the proportion of cultural value will be higher and higher.


    Experts believe that China's clothing industry is now lack of technology, but a brand building habit of thinking. Machinery, raw materials and even the entire production line can be bought, and can be learned and imitated, but the brand can not be obtained simply by imitation.


    How do domestic enterprises develop their clothing brands? Duyu Zhou said: clothing manufacturers should transform their business philosophy, focus on improving their core competitiveness from product quality and service means, and create a sense of culture, national feeling, history and fashion. Brand value Only by establishing the cultural confidence of the brand can we win more consumers' trust and trust and gain more business value and social value.


    "Leaving corporate culture to talk about brand culture is one-sided, brand culture can not be divorced from corporate culture." Zhang Rongming, general manager of Beijing Ermu Underwear Co., Ltd., said: "corporate culture is for employees. For the whole company, brand culture is facing customers, aiming at products and markets."
     

    • Related reading

    The Price Of Infant Clothing Is Directly Related To "Buying Expensive" For Adult Parents.

    News Republic
    |
    2011/11/17 15:46:00
    35

    Textile: Top 10 Anti Radiation Maternity Dress Ranking In The First Half Of 2011

    News Republic
    |
    2011/11/17 15:31:00
    34

    歐美標準日益嚴格 童裝出口應憑質量站穩市場

    News Republic
    |
    2011/11/17 13:07:00
    14

    A Lie In Breaking The Price Of Brand Clothing

    News Republic
    |
    2011/11/17 11:06:00
    11

    The Most Generous Customer Of Advanced Customization: The Persian Gulf Lady.

    News Republic
    |
    2011/11/17 10:47:00
    26
    Read the next article

    石河子手采籽棉標準級每公斤7.5元

    為做好2011年度棉花收購工作,最大限度保護植棉戶的利益,妥善處理好個人、團場和收儲企業間的利益關系,新疆生產建設兵團農八師石河子市結合近期周邊地區開秤價格制定了今年的棉花收購價格。

    主站蜘蛛池模板: 黑人一个接一个上来糟蹋| jizz18高清视频| 久久天天躁狠狠躁夜夜2020一| 久久久国产精品| 一本一本久久aa综合精品| 91久久青青草原线免费| 国产亚洲sss在线播放| 美女露内裤扒开腿让男生桶| 白白国产永久免费视频| 欧美叉叉叉BBB网站| 日本人与黑人xxxxx18| 性xxxxx护士第一次| 国产麻豆精品在线观看| 国产女精品视频在ktv| 出租屋换租妻小雯21回| 亚洲国产成人资源在线软件| 久久久精品一区| gogo全球高清大胆啪啪| 国产资源在线看| 精品久久中文字幕| 欧美一级高清片免费一级| 成人免费高清完整版在线观看| 国产美女主播一级成人毛片| 国产国产人免费人成免费视频 | 奶水哺乳理论电影| 国产精品VA在线观看无码不卡| 啊哈~在加了一根手指| 亚洲大尺码专区影院| 中国好声音第二季免费播放| **网站欧美大片在线观看| 综合558欧美成人永久网站| 欧美交性a视频免费| 少妇饥渴XXHD麻豆XXHD骆驼| 国产真实乱子伦xxxx仙踪| 国内精品久久久久久99蜜桃| 国产在线视精品麻豆| 最新国产你懂的在线网址| 美女范冰冰hdxxxx| 最近中文字幕mv免费视频| 国产高清小视频| 两个人看的www视频日本|