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    Where Is The Effective Way Of Clothing Brand Building?

    2011/12/9 10:21:00 25

    Fashion Brand Building Path

    This is a pitional market where human needs are being passed.

    Commercialization

    The form is fully developed, and all kinds of desires are encouraged to varying degrees.

    The popularity of subdivision marketing, the extreme diversification of products, and the complexity of the market force us to compel us.

    Marketing

    The means are constantly upgrading.

    However, when the way of market operation is wonderful, brand marketing has encountered new problems.

    puzzled


    The cost is increasing year by year; the marketing load is increasing year by year; the return efficiency of the market input has been decreasing year by year, and the effectiveness of marketing efforts has also been shrinking every year.

    The willfulness of consumers and the strength of channel businesses further aggravate the burden of brand marketing.

    When you pay a lot of marketing efforts, the cost is constantly rising, but the competitive advantage is not obvious.


    The market pition is rich, resulting in the efficiency of brand marketing becoming more and more problematic.

    All enterprises are working hard and investing in it. All enterprises are doing their best to maintain "customer retention and market growth". However, not all efforts have a satisfactory ending.

    Although promotion input is essential to market development, not all promotional inputs are satisfactory.


    How to avoid invalid efforts, how to avoid ineffective investment, how to avoid inefficient operation, how to get rid of the rich interference of market pition, stand out in the complex competitive environment, and how to intercept the dominant share in the market to the maximum extent? How can we maximize the use of available resources to achieve the rapid growth of health?


    Are there any answers to these questions? Is there any basis for judging in advance? Different industries, different marketing objects, different subdivision needs, and whether there is a common rule in market operation? Where is the effective way of clothing brand marketing?


    In the course of mountain strategy theory research, Tian Xiang Zhi Ben was pleasantly surprised to find that the effective way to get the high mountain position is the effective way of brand building.

    brand building

    Where is the effective path? We need to keep thinking about it.


     
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    Read the next article

    Export Decline And Labor Force Atrophy Lead To China'S Shoe Industry Going To Pition Junctions.

    According to the voice of the economy, labor-intensive and highly dependent footwear industry, like other traditional manufacturing industries, has encountered problems of declining exports and shrinking labor force. On the 8 world shoe industry development forum held in Dongguan on the day of the third, the China Leather Industry Association issued the call to change the previous situation of purely OEM labor and extend the industrial chain to fight its own brand.

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