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    China's International Down Show Highlights &Nbsp; Xiaoshan Shows The Charm Of "Down Town".

    2011/12/23 10:13:00 16

    China International Feather Show Highlights Xiaoshan's "Down Town" Charm

    The seventeenth China International Co sponsored by China feather and down industry association and Hangzhou Xiaoshan District People's Government

    Down

    The Expo and the third Xiaoshan international feather and down Festival (hereinafter referred to as "Yoobao Association") were held in Hangzhou from 2 to 5 December.

    Xiaoshan

    Bu Zhengfa, President of China Light Industry Federation, announced that Yoobao will open and ribbon cutting.

    Yao Xiaoman, executive vice president and Secretary General of China down industry association, officiated at the opening ceremony.

    Wang Yao, vice president of the China Federation of Commerce, director of the China National Business Information Center, Wang Lei Sheng, director of China feather and down industry association, attended the international feather and feather Bureau, European feather feather Association and international feather and feather detection laboratory.

    The opening ceremony

    After the opening ceremony, President Wang Rusheng and vice chairman and Secretary General Yao Xiaoman attended the exhibition and listened to the report on the down industry.


    During the 4 days of Yoobao exhibition, the total exhibition area is 10000 square meters, and 63 exhibitors and enterprises, including 17 special stores.

    Compared with previous Yoobao, Yoobao will present the following characteristics:


    Exhibitors are eager to raise the level of exhibits.


    Due to the early preparations and strong publicity, the production enterprises of feather and down products and related raw materials, machinery and other production enterprises related to the down industry have attached great importance to this Yoobao conference. The enthusiasm of exhibitors is high and the number of exhibitors has increased.


    Compared with the previous Yoobao, the number of exhibits exhibited increased significantly, and the level of exhibits was generally improved.

    The quality and grade of exhibits are greatly improved, fashionable and fashionable.

    Most of the down garments and down quilts are made of new hi-tech popular fabrics and low carbon environmental protection fabrics. New functional fabrics, such as 300D polyester bright surface, 75D memory imitation, polyester calender, nylon bright glue, glossy finish and nylon fabric, are also innovative in processing technology and sales.

    Bosideng's autumn feather and down clothes, poetry Danner and other enterprises have been favored by the down products. The supermarket sales mode of "I enjoy my family" under the three Hong Group has also been widely praised.


    The Cajumi brand, which is selected for the launch of Shenzhou eight, is one of the highlights of this Yoobao meeting because of its high quality and good reputation.


    More professional audiences and lively business negotiations


    Yoobao will pay special attention to the promotion of trade and communication. Before the exhibition, it will invite professional visitors. During the exhibition, there will be nearly 200 professional spectators at home and abroad, and more than 80 overseas buyers.


    Yoobao will hold a business cocktail party at the same time, providing a convenient exchange platform for exhibitors and professional spectators to help exhibitors and buyers enhance their understanding and get to know their trading partners.


    Brand benefit highlights the rich activities of the same period


    The international feather and down Fair sponsored by China down industry association has been held for seventeen consecutive years. The scale of the exhibition is bigger and bigger, exhibitors are more and more active, and more and more professional spectators. Yoobao will enhance its influence at home and abroad and highlight its brand effect. It has become the annual large-scale event of the down industry. It is an important stage for enterprises to display their brand image and launch new products, and is also the most important business platform for the buyers of feather and down products at home and abroad.


    In order to further enhance the effect and influence of the exhibition, the seventeen Yoobao will hold a variety of activities in the same period.


    1. Lectures on feather and down products.

    On the first day of Yoobao, the association opened a knowledge lecture area on feather products at the exhibition hall, explaining the knowledge of feather and down and the knowledge and characteristics of down products for professional spectators and exhibitors, so as to help professional audiences deepen their understanding of down products and products, so as to publicize them to consumers and promote sales.


    2, 2011 China's "Xintang Cup" down product design competition.

    The association held a down product design competition at the same time in Yoobao, and displayed the entries in the form of model show.

    A total of 12 awards were presented at the scene.


    3, China's down industry e-commerce forum.

    In recent years, with the rapid development of e-commerce, many enterprises in down industry begin to involve in e-commerce.

    During the current Yoobao meeting, the association invited relevant leaders of Taobao website and other business websites to explain the relevant knowledge of e-commerce.

    The forum has been actively responded by the member enterprises, and the exchange has been enthusiastic.


    The seventeenth Yoobao will convey two signals: first, the fashion, personalization, leisure and sports innovation of the down garments that the association has been advocating in recent years has seen significant results. The down product has reached a new height. The down and product enterprises and the market are rapidly becoming mature. Two, with the further development of independent innovation, the down and product manufacturing enterprises are more confident. Regardless of the climate, most enterprises are no longer passive, and the development trend of the down industry is better.

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