Farmers In Tonglu County Of Zhejiang Make Rich By Embroidered Shoes.
In recent years, Tonglu County, Zhejiang Province, in line with the concept of carrying forward traditional culture and innovating folk crafts, has combined the promotion and development of folk traditional culture with the training of farmers' quality, integrating the long history of embroidered shoe skills into Farmers' skills training, which not only effectively enhanced the income generating ability of farmers, but also made the folk arts and crafts inherit and promoted the development of folk craft industry.
He village, Tonglu County
Embroidered shoes
It is famous for its exquisite workmanship and long-standing cultural accumulation. However, from sole to upper, from rolling to embroidery, every process is done by hand, and its manual technology is highly demanding and time-consuming.
In recent years, as young people go out to work, fewer and fewer people will make embroidered shoes. On the other hand, with the rise of Tonglu's tourism industry, the sales of embroidered shoes are increasing. It is imminent to protect and inherit the production technology of embroidered shoes.
On the basis of full investigation, Tonglu county decided to carry forward and develop folk traditional culture in many ways, and to save the embroidered shoes industry through farmers' skill training.
In 2009,
Tonglu
The county established the embroidery shoe development research center in He village, and published a monograph entitled "embroidered shoes in the village". It introduced the embroidered shoes booklet, comic strips and CD-ROM, and publicize all kinds of embroidered shoes through various means.
In addition, we also use the existing public cultural facilities to set up the "Exhibition Center for embroidered shoes in the village". We will centrally display the physical data of the embroidered shoes collected from the village and collect and collate it, and display the variety and characteristics of the embroidered shoes in the village with vivid digital display methods, combined with solid models and special exhibitions.
In addition, in order to link up with education and training, we have organized and compiled the folk art local teaching materials of the village embroidered shoes, and set up folk art courses in primary schools to expand the basic coverage.
At the same time, we organized the folk artists and embroidered women performing teams in the village, and actively participated in the folk activities at home and abroad, so that the name of the embroidered shoes in the village could ring the whole country to the world.
Through this series of measures, a good atmosphere of folk art has been created.
In view of the fact that fewer and fewer people will be making embroidered shoes, Tonglu has also focused on training workers in embroidered shoes, combining with the quality training project of farmers.
Since 2010, the county has held 3 training courses for embroidered shoes and 104 trainees, and invited Qiu Haisuo, master of dyed art design of The China Academy of Art and Chen Shuiqin, the inheritor of the intangible cultural heritage conservation project of the province, and other experts to teach.
In addition to focusing on the quality of training, Tonglu county also attaches great importance to the latter part of the training, keeps in touch with trainees, answers various questions for the trainees, helps and encourages them to play the knowledge and skills acquired in the training, so as to promote and promote the development of embroidered shoes industry.
Mao Yajun, a villager in Gaoshang village in He village, participated in the training of embroidered shoes in November 2010. With the help of the county agricultural training office, he quickly started the Zhao village cloth shoes factory in the village and absorbed 42 trainees. He also led more than 50 women around to make embroidered shoes.
At present, there are 3 embroidery shoes production enterprises in Hecun, including more than 100 "full moon shoes", "happy wedding shoes" and "lucky shoes".
Varieties
More than 400 farmers were involved in the production of nearly 1000 people, accounting for about 10% of the total number of rural residents.
The sales of embroidered shoes in the whole country amount to about 2 million 800 thousand yuan each year.
The traditional embroidered shoes play a unique role in building a harmonious society and building a new countryside in He village.
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