Top Underwear Brands Gather In Beijing &Nbsp, And Discuss The New Trend Of Fashion Underwear Development.

Introductions: in March 27, 2012, the French royal European Group convened the international high-end underwear brand in Beijing to host the VIP hotel in Shanghai, and held the 2012 international fashion lingerie press conference and the international lingerie brand summit.

　　 Casual "So Paris" romantic presentation

The gathering of the French lingerie brand association CHANTELLE, BARBARA, AUBADE, ALLUMETTE, CHANTAL THOMASS, LE CHAT, ELISE ANDEREGG seven top brands, brought 35 exclusive new products show "So" Paris elegant and French romantic charm, model casual gesture, casual glance, between a smile and a smile, "can not tell the French sentiment" dizzy the entire VIP. The official representatives at the scene spoke highly of it. domestic The leading retail tycoon is highly appreciative.

Aubade: art of love

Chantelle: perfect fit and elegance.

Le Chat: comfort and luxury

Allumette: colorful and playful

Barbara: pursuit of happiness

Elise Anderegg: SO haute couture

Chantal Thomass: unique design

More than 30 well-known professionals and mass media came to the scene to see the latest fashion underwear at home and abroad.

　　 Enthusiasm for thought

The French lingerie brand association, a representative of Anne-Laure LINGET, delivered a passionate speech. Founded in 1950s, the association aims to enhance the quality and image of French brands both at home and abroad. Art The perfect combination of modern aesthetic feeling, production technology and creativity, sense of history and creativity.

In 2012, the French lingerie brand association focused on making underwear. The show will be held in London, Paris, Dubai and Shanghai in 2012 to review the development history of French underwear brand for more than 100 years. From the end of nineteenth Century, the first stretch bodice corset to 1930s's gorgeous bra and split apron apron, and then to the first Satin underwear and Lycra underwear, black lace and lace underwear in 50s, and finally ended in twenty-first Century's self repairing underwear and body shaping clothes. The main purpose of the show is to explore the secrets of underwear creativity and historical presentage, and emphasize the importance of fabric innovation besides the ingenious conception of designers.

Marie-Laure BELLON, the chief executive of the organizer of the event organizer, the world's leading underwear industry woman, formally sent the Chinese and French lingerie brands to the global underwear industry through a powerful media channel to announce the surprise change of SHANGHAI MODE LINGERIE in 2012.

　　 Stage of innovation and change

Oro Witt is committed to creating a high-end display stage that belongs to the global brand, creating a new force in the world underwear industry.

Shanghai underwear leader brand "ancient and modern" and Shenzhen new home dress brand "Chun Du" has chosen the Shanghai international fashion underwear exhibition as the platform to release its latest products and fashion show.

Queen 'd has broken the boundaries of traditional home furnishing and fashion. It is designed to be simple but not simple, fashionable, but not open. The quality and sense of value of the material are the thread of the brand. It really turns the fashion of home furnishing and humanization. As Queen D brand founder George brand positioning: at home, I am the release and self-confidence of Queen! To create a "new home life"!

Sun Wei, general manager of the international business and trade company, delivered a lively speech at the scene. Through the brand-new concept of Be Chic storefront, he created the overall concept and image of the international brand underwear, and created the beauty and the value and mission of love to every consumer.

"Ordinary exhibitions are no longer able to show Chinese underwear brand enterprises. inoculation "Marie-Laure," said Ms. Oro Witt, who has more than 20 years experience in the underwear industry, "they need a wider, higher and more unexpected display platform." thanks to the strong support from many brands and industry at home and abroad, with strong calling and perfect strategy implementation, Ou Luo Wei will be able to successfully create the most shocking industry event this year.