The "Three High" Quality Of High-Level Exhibition Talents Is More Important Than Academic Certificates.

Features: high level

"Three high" Talents

"If you want to be a talent for exhibition, you must have a deep understanding of the characteristics of the exhibition industry, so that you can know yourself and know it."

Wang Mingming pointed out that "the talent of exhibition is characterized by high intelligence, high risk and high reward. We must have a clear understanding of this."

Characteristic 1: high intelligence quotient

According to the survey, employers hope employees will have more than 7 of college degree or above.

But high intelligence does not mean high education.

Wang Mingming pointed out that graduates with undergraduate or postgraduate qualifications need at least 8 to 10 years of grind before they become mature exhibition planners and management personnel.

He further pointed out that there is a great difference between high-level exhibition talents and the builders of striking and striking at convention and exhibition sites, such as excellent simultaneous interpretation talents, which are rare at present in China. All kinds of high-level exhibition planning talents, advertising creative talents and venue management personnel need high IQ, otherwise they are not competent for work.

Characteristics 2: high risk "exhibition industry is unstable, or even very fragile."

Wang Mingming said, "this industry is greatly influenced by objective conditions.

Such as the year before last "SARS", international terrorist activities, will affect the exhibition industry.

Most of the enterprises in the exhibition industry are small and medium sized, with flexible mechanisms and small boats.

Wang Mingming said: "the instability of this industry is also manifested in some large international exhibitions, which are usually rotated in 5 years."

Wang Mingming introduced that high-level exhibition talents can provide services for a company, and they can also work in several companies at the same time. The relationship with the company is so casual that they usually do not work in a company until they retire.

To become a leading exhibition talent, we need to resist high risk and have a new professional concept.

Characteristic 3: high reward

High pay and high risk are mutual cause and effect.

Wang Mingming said: "there is such a phenomenon abroad, a top exhibition company only needs to do two or three exhibition projects a year, so it can eat for 5 years.

Domestic enterprises can not do this at present. "

Chen Jianguo disclosed that a conference and exhibition project manager would make a large exhibition, with tens of thousands of dollars and hundreds of thousands of yuan or even more.

Prospects: the future is promising, and it is predicted that Shanghai will become an important conference center for Asia and the Pacific in twenty-first Century.

The future of Shanghai's exhibition industry is beyond doubt.

However, some experts calmly pointed out that there should be "cool thinking" for the hot industry, and the education and training of talents should prevent the occurrence of overheating.

Full time education should be cautious.

Chen Jianguo believes that overheating and training is not a big problem, because the market will adjust.

Certificates with high gold content will be recognized by the market. Certificates with low gold content will gradually withdraw from the market.

Through market competition, sand and gold search, the survival of the market can withstand the test certificate.

If the student takes a certificate with a low gold content, the loss may only be a few months' training time and several thousand yuan training fee.

"Full-time education is different.

Students spend 3 to 4 years to study. Parents invest heavily. If they can't find satisfactory jobs after graduation, there will be problems.

Chen Jianguo said, "the key is that Convention and exhibition as a professional is not yet mature and professional settings should not be too broad.

Wang Mingming pointed out: "the exhibition industry is a comprehensive industry, involving a lot of specialties.

If we only talk about exhibition talents in general terms, there may be misleading people - some schools have opened exhibition design major, and the concept of exhibition design is too broad.

In fact, the exhibition talents needed by different industries are totally different. Those who can do auto exhibitions may not be able to make mold exhibitions. The key is to have industry knowledge.

The exhibition industry needs the most knowledge-based talents.

For example, how to protect these national treasures is a big problem for domestic museums to hold bronze ware exhibitions abroad. At that time, we must rely on insurance talents.

Some schools lock their majors in exhibitions, but may restrict students' choice of employment. Moreover, professional settings are too broad for students to acquire useful knowledge.

Chen Jianguo said that at present many places in the country have had the Convention and Exhibition fever. The rise of the Convention and Exhibition fever is not a big problem for Beijing, Shanghai and Guangzhou. However, some cities in the mainland need to pay attention to prevent overheating.

World Expo will be an opportunity.

The exhibition industry belongs to the modern service industry vigorously developed by Shanghai. Wang Mingming and Chen Jianguo are optimistic about the future of Shanghai's MICE industry.

Wang Mingming said: "this is mainly based on the good environment of Shanghai.

In 2010, with the coming of World Expo, I think World Expo's positive role in Shanghai's urban development will last 100 years! World Expo will promote the great development of Shanghai's industry.

World Expo will be an opportunity to bring about changes in people's professional concepts and working methods.

He also revealed a wish: "strive to introduce an international Organization headquarters for Shanghai.

When the headquarters of international organizations come in, they will provide considerable job demands and employment opportunities.