The Number Of Shoes Exports In Guangdong Has Declined, And The Value Has Increased.

According to customs statistics, in the first half of this year, 2 billion 140 million pairs of shoes exported from Guangdong port were reduced by 0.4% over the same period last year (the same below); the value was 8 billion 240 million dollars, an increase of 16.4%; the average export price was 3.8 US dollars, up 15.2%.

1. The main characteristics of shoes export at Guangdong port in the first half of this year.

(1) the volume of exports increased in the same month in June.

Since February this year, the monthly export volume of shoes at Guangdong port has shown signs of recovery at the low level, reaching 400 million pairs in the first half of March.

The month of June

The 390 million double, an increase of 5.4% over the same period last year, was basically the same as May. The average export price for that month was 4.8 US dollars per pair, up 23.1% compared to the same period last year, rising 14.2% over the same period.

(two) exports of general trade patterns account for nearly 8.

In the first half of this year, Guangdong ports exported 1 billion 640 million pairs of shoes in general trade mode, an increase of 4.7%, accounting for 76.6% of the total export volume of shoes exported to Guangdong ports in the same period.

Over the same period, processing trade exports 350 million pairs, a decrease of 18.1%, accounting for 16.4%.

(three) the export of private enterprises has increased and the export average price has risen sharply.

In the first half of this year, 1 billion 360 million pairs of shoes exported by private enterprises at Guangdong port increased by 2.7%, accounting for 63.5% of the total export volume of shoes exported to Guangdong ports in the same period, and the export average price was 2.7 US dollars, up 46.6%.

Over the same period, foreign investment enterprises exported 610 million pairs, reduced by 2.1%, accounting for 28.6%, and state-owned enterprises exported 110 million pairs, reducing 23.2%, accounting for 5.2%.

(four) mainly exported to the United States, ASEAN, the European Union and Panama.

In the first half of this year, the Guangdong port reduced 10.8% pairs of 410 million pairs of export shoes to the United States, exports 340 million pairs to ASEAN, increased 23%, exports 250 million pairs to the EU, increased 8.9%, exports 160 million pairs to Panama, increased 12.7%, and the total exports to the above 4 markets accounted for 54.5% of the total export volume of Guangdong ports at the same time.

Two, the first half of this year, the main reason for the price reduction of Guangdong port shoe exports.

(1) with the increase of comprehensive cost, the growth rate of the footwear industry is slowing down.

The global economic downturn, high raw material prices, rising labor costs and appreciation of the renminbi and other factors superimpose the cost of comprehensive operation of shoe enterprises, and the profits of enterprises are continuously compressed.

Recently, RNCOS, a market research firm in India, released a research report showing that China's footwear industry is expected to maintain an annual growth rate of about 7% in 2012-2015 years. But the slowdown in exports will slow the growth of China's footwear industry in the next few years.

(two) international competition is intensifying, and neighboring countries are robbing our orders.

Under the dual constraints of rising costs and high barriers to trade, China's footwear products' low cost advantage is gradually fading away. Vietnam, Indonesia and other Southeast Asian countries have strong competition with domestic shoes in the international market with lower cost advantages. The European and American countries, Japan and other countries will shift large quantities of shoe orders from China to the above countries, and the export orders made by domestic shoe manufacturers are decreasing.

According to the data, the export of footwear products in Vietnam in June was 3 billion 500 million dollars, growing 17.4%. In the first quarter of 2012, the export of Indonesian shoes products reached 875 million US dollars (about 8 trillion and 30 billion shields), and the export of shoe products this year is expected to rise by 9.3% compared with last year's 3 billion 300 million US dollars.

(three) the effect of pformation and upgrading of shoe enterprises is beginning to show. High quality boosts prices.

In recent years, some shoe companies have stepped up investment and innovation in science and technology. By promoting standardization, mechanization and industrialization, they have actively readjust the industrial structure, improved product levels, fostering their own brands, and further improved the efficiency of enterprises.

Known as the "city of women's shoes in China", Guangdong Huidong County shoes export share occupies more than half of Guangdong's shoes export. Huidong has set up 1 provincial shoes product quality supervision and inspection station, the shoe product pass rate has increased from 90% to 99%, while supporting shoe enterprises to accelerate the speed of creating brands, they have begun to guide footwear enterprises to go public, so as to move towards a new road of pformation.