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    The Gap Between China'S Garment Industry And International Fashion Is Shrinking.

    2012/8/29 11:11:00 20

    Chinese Clothing IndustryFashionGap

     

    The flag of the Olympic rings has already fallen in London, but the grand occasion still delighted many fans.

    12 years later, the classic reorganized "hot girl" reproduced the super single. The queen band joined the new JessieJ We Will Rock You to bring the whole house to the boil. EdSheeran joined hands with Pink Floyd drummer Nick Mason to pay tribute to the classics, as well as the "3D reproduction" of John Lennon, the rock singer John Lennon and the legendary queen Freddie Mercury. Finally, the old and strong TheWho axis appeared, which brought the feast to a close.

    It can be said that the British used the 3 hours of the closing ceremony to present the local 50 years of modern music to the world, which is called the most "rock and roll" event in Olympic history.


    In addition to the inspiring music performance, the closing ceremony also greeted the British fashion world which influenced the whole world, which shocked many people in the industry.

    A Fashionand Rebel Rebel.

    Latest fashion

    Xiu, the eight British supermodels led by Kate Moss deduce the clothing of British designer brands such as Alexander McQueen, Stella McCartney and Vivienne Westwood, so that the eye opening index of the closing ceremony has soared again, and the people of the world have seen the strength of the British fashion industry.


    Indeed, China's fashion industry started late, and is still very young compared with the European fashion industry. From local designers and brands, there is no big brand like Europe and America, and can not become a famous brand in the world. It is hard to build an internationally renowned designer, and designers need works to prove it.

    China's local fashion brands, media and the whole

    fashion

    The industry chain, as well as the national understanding and attention to fashion, are very different from international fashion.

    But there is no denying that our gap is narrowing.


    Once the Olympic venues in Beijing, the water cube, has become another major venue for fashion distribution.

    As early as the beginning of April this year, the French fashion master Pierre Cardin, who was nearly 90 years old, also chose to publish the "city of light" fashion show here, which shows our importance.

    And international brands have successfully launched the market and successfully occupied the Chinese market. Therefore, the lack of voice from local brands is the focus we need to pay attention to.


    The difference between the tangible value of the local brand product and the international brand is not very big, but the other is intangible cultural value, such as brand culture image.

    After a period of development and accumulation, local clothing brands already have the foundation for the development of the world's top brands. But if we really want to challenge the international brands that have been going on for hundreds of years, then we need all kinds of resources from the society to cooperate and support.


    It is gratifying to note that a local fashion designer now relies on design to move towards the world. Each brand takes the strength to take root in the world, showing the understanding of Chinese creativity to the international trend and the commercial value of Chinese designer's brand clothing.

    There are also Chinese faces that can be seen everywhere in the major fashion week. Many of the first line brands, T, have been swept away by them. They have won the show of the main show and the finale. They also have many fresh faces to show their strength.

    These things were unthinkable 4 years ago.


    The future is still long.

    clothing

    There are many things to do, but the road at foot must go step by step.

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