Negotiation Skills Of Garment Salesmen

Most clothing salesmen at the grass-roots level may still need simple, easy to understand and practical negotiation methods. The following is my training in negotiating skills for clothing salesmen. I summed up the five most important things that salespeople should learn. Negotiation skills 。

In fact, these negotiation skills are very basic.

　　 First: know your negotiating opponent.

The more you know your negotiating partners, the more chance you will win in negotiations. The reason may be very simple, but how can you get the information you want? Actually, the salesperson can collect many useful information by talking with customers and asking questions.

(1) where do you ask?

If you ask questions in the office of a buyer's company, that's the place where you can't get information. If you can ask the buyer to go out for tea or golf, he will tell you a lot of information that is not to be told to you in the office.

(2) who will tell you?

In addition to asking the buyer directly, you may be able to get in touch with a low ranking employee in a buyer's company, and you can also go through your colleagues who have already done business with them. You may say, who will tell you the truth, but try not to hurt you?

　　 Second: the price must be higher than the real price.

Maybe you think this question is very elementary, but there are really many. clothing Salespeople are afraid of high prices. They are afraid of being eliminated in the first round of negotiations and will never lose their opportunities. If you are afraid of high prices, read the following reasons:

(1) there is room for negotiation. You can reduce the price, but not raise the price.

(2) you may be lucky enough to get the price.

(3) this will increase the value of your product or service, especially for unprofessional customers.

Unless you know your negotiating partner well, it is the safest option to get a higher offer without knowing more about your negotiating partner.

　　 Third: concession skills

(1) no equal concession (psychological hints may be endless.

(2) do not make the last big concession (the buyer thinks you are not sincere).

(3) don't let the buyer ask you to give the final real price, so you can negotiate the bottom line at once. ("is it not the bottom line of the price?")

(4) the right way of concession: narrowing the concession step by step, implying that you have done your best.

　 Fourth: talk about the West

Before negotiation, list a long list of requirements, such as price / payment terms / order minimum / arrival time / packing, and it seems that you are very concerned about these questions and requirements, stick to the conditions you must adhere to, and make concessions only to inessential conditions, so as to increase the satisfaction of the other party.

　　 Fifth: regret strategy

Your final offer to the customer is already your bottom line, but the buyer is still demanding 2 more points for you. On the second day, your boss takes you to the buyer's office and says to the buyer: "I'm very sorry, our company. Salesman No experience, the previous quotation is wrong, because the shipping cost is not recorded, the normal quotation should be increased by 3 points. Buyers are furious, and they curse you for not talking about credibility, but eventually business is done. Of course, it is impossible to raise 3 points, but buyers will no longer mention 2 points.

Going back is a gamble, only when the buyer is soft at your disposal.